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\u0648\u062a\u062c\u0639\u0644\u0643 \u0644\u0627 \u062a\u064f\u0646\u0633\u0649. \u0625\u0646 \u0641\u0647\u0645 <a href=\"https:\/\/jobsdz.com\/?p=26701\">\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0641\u064a \u0628\u0646\u0627\u0621 \u0645\u0633\u062a\u0642\u0628\u0644\u0643 \u0627\u0644\u0645\u0647\u0646\u064a<\/a> \u0647\u0648 \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0644\u0635\u064a\u0627\u063a\u0629 \u0647\u0630\u0647 \u0627\u0644\u0642\u0635\u0629 \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644\u060c \u062d\u064a\u062b \u062a\u0639\u0645\u0644 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0643\u0623\u0633\u0627\u0633 \u0644\u0633\u0631\u062f\u0643 \u0627\u0644\u0642\u0635\u0635\u064a.<\/p>\n<h3>2. \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a (Relationship Management)<\/h3>\n<p>\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629\u060c \u0641\u064a \u062c\u0648\u0647\u0631\u0647\u0627\u060c \u062a\u062f\u0648\u0631 \u062d\u0648\u0644 &#8220;\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a&#8221;. \u0647\u0630\u0627 \u064a\u062a\u062c\u0627\u0648\u0632 \u0645\u062c\u0631\u062f \u062c\u0645\u0639 \u062c\u0647\u0627\u062a \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0639\u0644\u0649 LinkedIn. \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u062a\u0639\u0646\u064a \u0628\u0646\u0627\u0621 \u0648\u0635\u064a\u0627\u0646\u0629 \u0631\u0648\u0627\u0628\u0637 \u0645\u0647\u0646\u064a\u0629 \u062d\u0642\u064a\u0642\u064a\u0629 \u0648\u0645\u062a\u0628\u0627\u062f\u0644\u0629 \u0627\u0644\u0645\u0646\u0641\u0639\u0629. \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0627\u0644\u0627\u0633\u062a\u0645\u0627\u0639 \u0623\u0643\u062b\u0631 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\u0623\u0633\u0627\u0633\u064a \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643.<\/p>\n<h3>3. \u0628\u0646\u0627\u0621 \u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 (Content &#038; Credibility)<\/h3>\n<p>\u0641\u064a \u0627\u0644\u0639\u0635\u0631 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0647\u0648 \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0625\u062b\u0628\u0627\u062a \u0627\u0644\u062e\u0628\u0631\u0629. \u0644\u0633\u062a \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0643\u0627\u062a\u0628\u0627\u064b \u0645\u062d\u062a\u0631\u0641\u0627\u064b \u0623\u0648 \u0635\u0627\u0646\u0639 \u0641\u064a\u062f\u064a\u0648\u0647\u0627\u062a. \u064a\u0645\u0643\u0646\u0643 \u0628\u0646\u0627\u0621 \u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644:<\/p>\n<ul>\n<li><strong>\u0645\u0634\u0627\u0631\u0643\u0629 \u0645\u062d\u062a\u0648\u0649 \u0630\u064a \u0642\u064a\u0645\u0629:<\/strong> \u0645\u0634\u0627\u0631\u0643\u0629 \u0645\u0642\u0627\u0644\u0627\u062a \u0623\u0648 \u062f\u0631\u0627\u0633\u0627\u062a \u062d\u062f\u064a\u062b\u0629 \u0641\u064a \u0645\u062c\u0627\u0644\u0643 \u0645\u0639 \u0625\u0636\u0627\u0641\u0629 \u062a\u0639\u0644\u064a\u0642 \u064a\u0639\u0643\u0633 \u0631\u0624\u064a\u062a\u0643.<\/li>\n<li><strong>\u0643\u062a\u0627\u0628\u0629 \u0645\u0642\u0627\u0644\u0627\u062a \u0628\u0633\u064a\u0637\u0629:<\/strong> \u0646\u0634\u0631 \u0645\u0642\u0627\u0644\u0627\u062a \u0639\u0644\u0649 \u0645\u0646\u0635\u0627\u062a \u0645\u062b\u0644 LinkedIn \u062d\u0648\u0644 \u0645\u0648\u0636\u0648\u0639 \u062a\u0641\u0647\u0645\u0647 \u0628\u0639\u0645\u0642.<\/li>\n<li><strong>\u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u0627\u0642\u0634\u0627\u062a:<\/strong> \u062a\u0631\u0643 \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u062f\u0631\u0648\u0633\u0629 \u0648\u0630\u0643\u064a\u0629 \u0639\u0644\u0649 \u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0627\u0644\u0622\u062e\u0631\u064a\u0646 \u0641\u064a \u0645\u062c\u0627\u0644\u0643.<\/li>\n<li><strong>\u0625\u0646\u0634\u0627\u0621 \u062f\u0631\u0627\u0633\u0627\u062a \u062d\u0627\u0644\u0629:<\/strong> \u062a\u0644\u062e\u064a\u0635 \u0645\u0634\u0631\u0648\u0639 \u0646\u0627\u062c\u062d \u0639\u0645\u0644\u062a \u0639\u0644\u064a\u0647 (\u0645\u0639 \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0633\u0631\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a) \u0648\u0634\u0631\u062d \u0627\u0644\u0646\u062a\u0627\u0626\u062c.<\/li>\n<\/ul>\n<p>\u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u062a\u062d\u0648\u0644\u0643 \u0645\u0646 \u0645\u0633\u062a\u0647\u0644\u0643 \u0633\u0644\u0628\u064a \u0644\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0625\u0644\u0649 \u0645\u0633\u0627\u0647\u0645 \u0641\u0639\u0627\u0644 \u0641\u064a \u0645\u062c\u062a\u0645\u0639\u0643 \u0627\u0644\u0645\u0647\u0646\u064a\u060c \u0645\u0645\u0627 \u064a\u0639\u0632\u0632 \u0645\u0643\u0627\u0646\u062a\u0643 \u0643\u062e\u0628\u064a\u0631.<\/p>\n<h3>4. \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0628\u0635\u0645\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 (Digital Footprint Management)<\/h3>\n<p>\u0628\u0635\u0645\u062a\u0643 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0647\u064a \u0645\u062c\u0645\u0648\u0639 \u0643\u0644 \u0645\u0627 \u0647\u0648 \u0645\u062a\u0627\u062d \u0639\u0646\u0643 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a. \u0648\u064a\u0634\u0645\u0644 \u0630\u0644\u0643 \u0645\u0644\u0641\u0627\u062a\u0643 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0639\u0644\u0649 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u060c \u0648\u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062a\u0631\u0643\u0647\u0627\u060c \u0648\u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0627\u0644\u0625\u0634\u0627\u0631\u0629 \u0625\u0644\u064a\u0643 \u0641\u064a\u0647\u0627\u060c \u0648\u0623\u064a \u0645\u062d\u062a\u0648\u0649 \u0622\u062e\u0631 \u0645\u0631\u062a\u0628\u0637 \u0628\u0627\u0633\u0645\u0643. \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0641\u0639\u0627\u0644\u0629 \u0644\u0647\u0630\u0647 \u0627\u0644\u0628\u0635\u0645\u0629 \u062a\u062a\u0637\u0644\u0628 \u0646\u0647\u062c\u064b\u0627 \u0627\u0633\u062a\u0628\u0627\u0642\u064a\u064b\u0627. \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0645\u0631\u0627\u062c\u0639\u0629 \u062d\u0636\u0648\u0631\u0643 \u0627\u0644\u0631\u0642\u0645\u064a \u0628\u0627\u0646\u062a\u0638\u0627\u0645 \u0644\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646\u0647 \u064a\u0639\u0643\u0633 \u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u0645\u0647\u0646\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0631\u064a\u062f \u062a\u0642\u062f\u064a\u0645\u0647\u0627. \u0648\u0647\u0630\u0627 \u0644\u0627 \u064a\u0639\u0646\u064a \u0625\u062e\u0641\u0627\u0621 \u0634\u062e\u0635\u064a\u062a\u0643\u060c \u0628\u0644 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0645\u0627 \u064a\u0638\u0647\u0631 \u0644\u0644\u0639\u0644\u0646 \u064a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0623\u0647\u062f\u0627\u0641\u0643 \u0627\u0644\u0645\u0647\u0646\u064a\u0629. \u0625\u0646 <a href=\"https:\/\/jobsdz.com\/?p=28428\">\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0648\u0638\u064a\u0641: \u062f\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0644\u0632\u064a\u0627\u062f\u0629 \u0641\u0631\u0635\u0643<\/a> \u062a\u062a\u0636\u062d \u0647\u0646\u0627 \u0628\u0634\u0643\u0644 \u062c\u0644\u064a\u060c \u062d\u064a\u062b \u0623\u0646 \u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0648\u0627\u0644\u0645\u062a\u0633\u0642\u0629 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u062a\u062f\u0639\u0645 \u0628\u0634\u0643\u0644 \u0645\u0628\u0627\u0634\u0631 \u062c\u0647\u0648\u062f\u0643 \u0641\u064a \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629.<\/p>\n<blockquote>\n<p><strong>\u062d\u0642\u064a\u0642\u0629 \u0635\u0627\u062f\u0645\u0629:<\/strong> \u0648\u0641\u0642\u064b\u0627 \u0644\u062a\u0642\u0631\u064a\u0631 \u0635\u0627\u062f\u0631 \u0639\u0646 The Harris Poll\u060c \u064a\u0642\u0648\u0645 70% \u0645\u0646 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0639\u0645\u0644 \u0628\u0627\u0644\u0628\u062d\u062b \u0641\u064a \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0643\u062c\u0632\u0621 \u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0641\u062d\u0635 \u0627\u0644\u0645\u0631\u0634\u062d\u064a\u0646. \u0648\u0627\u0644\u0623\u0643\u062b\u0631 \u0625\u062b\u0627\u0631\u0629 \u0644\u0644\u062f\u0647\u0634\u0629 \u0647\u0648 \u0623\u0646 57% \u0645\u0646\u0647\u0645 \u0648\u062c\u062f\u0648\u0627 \u0645\u062d\u062a\u0648\u0649 \u0623\u062f\u0649 \u0625\u0644\u0649 \u0639\u062f\u0645 \u062a\u0648\u0638\u064a\u0641 \u0645\u0631\u0634\u062d. \u0633\u0645\u0639\u062a\u0643 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0644\u064a\u0633\u062a \u062e\u064a\u0627\u0631\u0627\u064b\u060c \u0625\u0646\u0647\u0627 \u062c\u0632\u0621 \u0644\u0627 \u064a\u062a\u062c\u0632\u0623 \u0645\u0646 \u0647\u0648\u064a\u062a\u0643 \u0627\u0644\u0645\u0647\u0646\u064a\u0629.<\/p>\n<\/blockquote>\n<h2>\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0634\u062e\u0635\u064a: \u0641\u0647\u0645 \u0627\u0644\u0641\u0631\u0648\u0642 \u0627\u0644\u062f\u0642\u064a\u0642\u0629<\/h2>\n<p>\u0645\u0646 \u0627\u0644\u0634\u0627\u0626\u0639 \u0627\u0644\u062e\u0644\u0637 \u0628\u064a\u0646 \u0645\u0635\u0637\u0644\u062d\u064a &#8220;\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u0634\u062e\u0635\u064a\u0629&#8221; \u0648&#8221;\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0634\u062e\u0635\u064a&#8221;. \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646\u0647\u0645\u0627 \u064a\u0647\u062f\u0641\u0627\u0646 \u0625\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0645\u0633\u064a\u0631\u0629 \u0627\u0644\u0645\u0647\u0646\u064a\u0629 \u0644\u0644\u0641\u0631\u062f\u060c \u0625\u0644\u0627 \u0623\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a\u0647\u0645\u0627 \u0648\u0623\u062f\u0648\u0627\u062a\u0647\u0645\u0627 \u062a\u062e\u062a\u0644\u0641 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631. \u0641\u0647\u0645 \u0647\u0630\u0647 \u0627\u0644\u0641\u0631\u0648\u0642 \u064a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0628\u0646\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u062a\u0648\u0627\u0632\u0646\u0629 \u062a\u0633\u062a\u0641\u064a\u062f \u0645\u0646 \u0642\u0648\u0629 \u0643\u0644 \u0645\u0646\u0647\u0645\u0627. \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0634\u062e\u0635\u064a \u0647\u0648 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0646\u0634\u0637 \u0644\u0646\u0641\u0633\u0643\u060c \u0628\u064a\u0646\u0645\u0627 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0647\u064a \u0628\u0646\u0627\u0621 \u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644 \u0627\u0644\u0622\u062e\u0631\u064a\u0646 \u064a\u062a\u062d\u062f\u062b\u0648\u0646 \u0639\u0646\u0643 \u0628\u0634\u0643\u0644 \u0625\u064a\u062c\u0627\u0628\u064a.<\/p>\n<p>\u0644\u062a\u0628\u0633\u064a\u0637 \u0627\u0644\u0623\u0645\u0631\u060c \u064a\u0645\u0643\u0646\u0646\u0627 \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0645\u0641\u0647\u0648\u0645\u064a\u0646 \u0641\u064a \u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u062a\u0627\u0644\u064a:<\/p>\n<table style=\"width:100%; border-collapse: collapse;\">\n<thead>\n<tr style=\"background-color:#f2f2f2;\">\n<th style=\"border: 1px solid #ddd; padding: 12px; text-align: left;\">\u0627\u0644\u0639\u0646\u0635\u0631<\/th>\n<th style=\"border: 1px solid #ddd; padding: 12px; text-align: left;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0634\u062e\u0635\u064a (Personal Marketing)<\/th>\n<th style=\"border: 1px solid #ddd; padding: 12px; text-align: left;\">\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 (Personal PR)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"border: 1px solid #ddd; padding: 12px;\"><strong>\u0627\u0644\u0647\u062f\u0641 \u0627\u0644\u0623\u0633\u0627\u0633\u064a<\/strong><\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0644\u0644\u0645\u0647\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a (Visibility).<\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u0648\u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u0648\u0627\u0644\u0633\u0645\u0639\u0629 (Credibility).<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ddd; padding: 12px;\"><strong>\u0627\u0644\u062a\u062d\u0643\u0645 \u0628\u0627\u0644\u0631\u0633\u0627\u0644\u0629<\/strong><\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u062a\u062d\u0643\u0645 \u0643\u0627\u0645\u0644. \u0623\u0646\u062a \u0645\u0646 \u064a\u0635\u064a\u063a \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0648\u064a\u0646\u0634\u0631\u0647\u0627 (\u0645\u062b\u0644 \u0625\u0639\u0644\u0627\u0646 \u0623\u0648 \u0633\u064a\u0631\u0629 \u0630\u0627\u062a\u064a\u0629).<\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u062a\u062d\u0643\u0645 \u063a\u064a\u0631 \u0645\u0628\u0627\u0634\u0631. \u0623\u0646\u062a \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0645\u0627 \u064a\u0642\u0648\u0644\u0647 \u0627\u0644\u0622\u062e\u0631\u0648\u0646 \u0639\u0646\u0643.<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ddd; padding: 12px;\"><strong>\u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629<\/strong><\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0642\u0646\u0648\u0627\u062a \u0645\u0645\u0644\u0648\u0643\u0629 (\u0645\u0648\u0642\u0639 \u0634\u062e\u0635\u064a\u060c \u0645\u062f\u0648\u0646\u0629) \u0623\u0648 \u0645\u062f\u0641\u0648\u0639\u0629 (\u0625\u0639\u0644\u0627\u0646\u0627\u062a LinkedIn).<\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0642\u0646\u0648\u0627\u062a \u0645\u0643\u062a\u0633\u0628\u0629 (\u062a\u063a\u0637\u064a\u0629 \u0625\u0639\u0644\u0627\u0645\u064a\u0629\u060c \u062a\u0648\u0635\u064a\u0627\u062a\u060c \u0634\u0647\u0627\u062f\u0627\u062a\u060c \u062d\u062f\u064a\u062b \u0627\u0644\u0646\u0627\u0633).<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ddd; padding: 12px;\"><strong>\u0627\u0644\u0645\u0635\u062f\u0627\u0642\u064a\u0629<\/strong><\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u064a\u0646\u0638\u0631 \u0625\u0644\u064a\u0647\u0627 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u062a\u0631\u0648\u064a\u062c \u0630\u0627\u062a\u064a\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u0635\u062f\u0627\u0642\u064a\u062a\u0647\u0627 \u0623\u0642\u0644.<\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0639\u0627\u0644\u064a\u0629 \u062c\u062f\u0627\u064b\u060c \u0644\u0623\u0646\u0647\u0627 \u062a\u0623\u062a\u064a \u0645\u0646 \u0637\u0631\u0641 \u062b\u0627\u0644\u062b (\u0627\u0644\u0622\u062e\u0631\u0648\u0646 \u064a\u062b\u0646\u0648\u0646 \u0639\u0644\u064a\u0643).<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ddd; padding: 12px;\"><strong>\u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u064a\u0629<\/strong><\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0643\u0648\u0646 \u062d\u0645\u0644\u0627\u062a \u0642\u0635\u064a\u0631\u0629 \u0627\u0644\u0645\u062f\u0649 (\u0645\u062b\u0644 \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0648\u0638\u064a\u0641\u0629).<\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u0645\u062f \u0648\u0645\u0633\u062a\u0645\u0631\u0629 \u0644\u0628\u0646\u0627\u0621 \u0627\u0644\u0633\u0645\u0639\u0629.<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #ddd; padding: 12px;\"><strong>\u0645\u062b\u0627\u0644 \u0639\u0645\u0644\u064a<\/strong><\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u0625\u0631\u0633\u0627\u0644 \u0633\u064a\u0631\u062a\u0643 \u0627\u0644\u0630\u0627\u062a\u064a\u0629 \u0645\u0639 \u0631\u0633\u0627\u0644\u0629 \u062a\u0642\u0648\u0644: &#8220;\u0623\u0646\u0627 \u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0647\u0630\u0647 \u0627\u0644\u0648\u0638\u064a\u0641\u0629&#8221;.<\/td>\n<td style=\"border: 1px solid #ddd; padding: 12px;\">\u062a\u0644\u0642\u064a \u062a\u0648\u0635\u064a\u0629 \u0645\u0646 \u0645\u062f\u064a\u0631 \u0633\u0627\u0628\u0642 \u062a\u0642\u0648\u0644: &#8220;\u0643\u0627\u0646 \u0623\u0641\u0636\u0644 \u0645\u0646 \u0634\u063a\u0644 \u0647\u0630\u0647 \u0627\u0644\u0648\u0638\u064a\u0641\u0629&#8221;.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0645\u062b\u0644\u0649 \u0647\u064a \u0627\u0644\u062a\u064a \u062a\u062f\u0645\u062c \u0628\u064a\u0646 \u0627\u0644\u0627\u062b\u0646\u064a\u0646. \u0627\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0634\u062e\u0635\u064a \u0644\u062a\u0648\u0635\u064a\u0644 \u0631\u0633\u0627\u0644\u062a\u0643 \u0648\u0642\u064a\u0645\u062a\u0643 \u0628\u0634\u0643\u0644 \u0648\u0627\u0636\u062d\u060c \u0648\u0627\u0633\u062a\u062e\u062f\u0645 \u0645\u0628\u0627\u062f\u0626 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\u0643\u062e\u0628\u064a\u0631 \u0645\u0648\u062b\u0648\u0642.<\/p>\n<blockquote>\n<p><strong>\u0646\u0635\u064a\u062d\u0629 \u062e\u0628\u064a\u0631:<\/strong> &#8220;\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u064a\u062c\u0639\u0644\u0643 \u0645\u0633\u0645\u0648\u0639\u064b\u0627\u060c \u0644\u0643\u0646 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u062a\u062c\u0639\u0644\u0643 \u0645\u064f\u0635\u062f\u064e\u0651\u0642\u064b\u0627. \u0641\u064a \u0633\u0648\u0642 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062d\u0627\u0644\u064a\u060c \u062d\u064a\u062b \u0627\u0644\u062b\u0642\u0629 \u0647\u064a \u0627\u0644\u0639\u0645\u0644\u0629 \u0627\u0644\u0623\u0647\u0645\u060c \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u0635\u0631\u0627\u062e \u0628\u0635\u0648\u062a \u0639\u0627\u0644\u064d \u0641\u0642\u0637\u061b \u064a\u062c\u0628 \u0623\u0646 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(\u0645\u062b\u0627\u0644: 1. \u062e\u0628\u064a\u0631 \u0641\u064a \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0625\u0644\u0649 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0646\u0645\u0648. 2. \u0642\u0627\u0626\u062f \u0641\u0631\u0642 \u0634\u063a\u0648\u0641 \u0628\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0648\u0627\u0647\u0628. 3. \u0645\u0644\u062a\u0632\u0645 \u0628\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0648\u062d\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0645\u0639\u0642\u062f\u0629).<\/li>\n<\/ol>\n<h3>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0644\u062b\u0629: \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0648\u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 (The Execution)<\/h3>\n<p>\u0647\u0630\u0647 \u0647\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0628\u062f\u0623 \u0641\u064a\u0647\u0627 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\u0627\u0644\u062b\u0642\u0629 \u0628\u0627\u0644\u0646\u0641\u0633 \u0648\u0627\u0644\u063a\u0637\u0631\u0633\u0629. \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0639\u0644\u0649 &#8220;\u0623\u0646\u0627&#8221; \u0648\u0625\u0646\u062c\u0627\u0632\u0627\u062a\u064a \u062f\u0648\u0646 \u062a\u0642\u062f\u064a\u0645 \u0642\u064a\u0645\u0629 \u0644\u0644\u0622\u062e\u0631\u064a\u0646 \u064a\u062c\u0639\u0644 \u0627\u0644\u0646\u0627\u0633 \u064a\u0646\u0641\u0631\u0648\u0646 \u0645\u0646\u0643. \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u062a\u062f\u0648\u0631 \u062d\u0648\u0644 \u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0627\u062a\u060c \u0648\u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u0628\u062b \u0625\u0646\u062c\u0627\u0632\u0627\u062a\u0643.<\/li>\n<li><strong>\u0627\u0644\u062a\u0646\u0627\u0642\u0636 \u0641\u064a \u0627\u0644\u0631\u0633\u0627\u0626\u0644 (Inconsistent Messaging):<\/strong> \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0643 \u0645\u0644\u0641 \u0634\u062e\u0635\u064a \u0627\u062d\u062a\u0631\u0627\u0641\u064a \u0644\u0644\u063a\u0627\u064a\u0629 \u0639\u0644\u0649 LinkedIn\u060c \u0628\u064a\u0646\u0645\u0627 \u062d\u0633\u0627\u0628\u0643 \u0639\u0644\u0649 Twitter \u0645\u0644\u064a\u0621 \u0628\u0627\u0644\u0622\u0631\u0627\u0621 \u063a\u064a\u0631 \u0627\u0644\u0645\u0647\u0646\u064a\u0629 \u0623\u0648 \u0627\u0644\u062c\u062f\u0644\u064a\u0629\u060c \u064a\u062e\u0644\u0642 \u0627\u0631\u062a\u0628\u0627\u0643\u064b\u0627 \u0648\u064a\u0642\u0648\u0636 \u0627\u0644\u062b\u0642\u0629. \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0627\u062a\u0633\u0627\u0642 \u0641\u064a \u0647\u0648\u064a\u062a\u0643 \u0627\u0644\u0645\u0647\u0646\u064a\u0629 \u0639\u0628\u0631 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629.<\/li>\n<li><strong>\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0633\u0644\u0628\u064a \u0623\u0648 \u062d\u0630\u0641\u0647:<\/strong> \u0633\u0648\u0627\u0621 \u0643\u0627\u0646 \u0630\u0644\u0643 \u062a\u0639\u0644\u064a\u0642\u064b\u0627 \u0646\u0642\u062f\u064a\u064b\u0627 \u0639\u0644\u0649 \u0645\u0642\u0627\u0644 \u0643\u062a\u0628\u062a\u0647 \u0623\u0648 \u0645\u0631\u0627\u062c\u0639\u0629 \u0633\u0644\u0628\u064a\u0629 \u0645\u0646 \u0639\u0645\u064a\u0644 \u0633\u0627\u0628\u0642\u060c \u0641\u0625\u0646 \u062a\u062c\u0627\u0647\u0644 \u0623\u0648 \u062d\u0630\u0641 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0633\u0644\u0628\u064a\u0629 \u064a\u0638\u0647\u0631 \u0627\u0646\u0639\u062f\u0627\u0645 \u0627\u0644\u0634\u0641\u0627\u0641\u064a\u0629. \u0623\u0641\u0636\u0644 \u0646\u0647\u062c \u0647\u0648 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0646\u0642\u062f \u0628\u0634\u0643\u0644 \u0627\u062d\u062a\u0631\u0627\u0641\u064a \u0648\u0628\u0646\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u0638\u0647\u0631 \u0646\u0636\u062c\u0643 \u0648\u062b\u0642\u062a\u0643.<\/li>\n<li><strong>\u0627\u0644\u0634\u0628\u0643\u0627\u062a \u0627\u0644\u0633\u0637\u062d\u064a\u0629 (Transactional Networking):<\/strong> \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0641\u0642\u0637 \u0639\u0646\u062f\u0645\u0627 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0634\u064a\u0621 \u0645\u0646\u0647\u0645 (\u0645\u062b\u0644 \u0648\u0638\u064a\u0641\u0629 \u0623\u0648 \u0645\u0642\u062f\u0645\u0629) \u0647\u0648 \u0623\u0633\u0631\u0639 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u062f\u0645\u064a\u0631 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0634\u0628\u0643\u0627\u062a \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u064b\u0627 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u0645\u062f\u060c \u062d\u064a\u062b \u062a\u0642\u062f\u0645 \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0648\u0627\u0644\u062f\u0639\u0645 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u060c \u0648\u0644\u064a\u0633 \u0641\u0642\u0637 \u0639\u0646\u062f \u0627\u0644\u062d\u0627\u062c\u0629.<\/li>\n<li><strong>\u0625\u0647\u0645\u0627\u0644 \u0627\u0644\u062d\u0636\u0648\u0631 \u0627\u0644\u0631\u0642\u0645\u064a \u0628\u0627\u0644\u0643\u0627\u0645\u0644:<\/strong> \u0641\u064a \u0627\u0644\u0645\u0634\u0647\u062f \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u062d\u0627\u0644\u064a\u060c \u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u062d\u0636\u0648\u0631 \u0631\u0642\u0645\u064a \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0628\u0646\u0641\u0633 \u0633\u0648\u0621 \u0648\u062c\u0648\u062f \u062d\u0636\u0648\u0631 \u0633\u064a\u0621. \u0642\u062f \u064a\u062b\u064a\u0631 \u0627\u0644\u0634\u0643\u0648\u0643 \u0644\u062f\u0649 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0639\u0645\u0644 \u0648\u064a\u062c\u0639\u0644 \u0645\u0646 \u0627\u0644\u0635\u0639\u0628 \u0639\u0644\u064a\u0647\u0645 \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0647\u0648\u064a\u062a\u0643 \u0648\u062e\u0628\u0631\u062a\u0643.<\/li>\n<li><strong>\u0627\u0646\u062a\u0647\u0627\u0643 \u0627\u0644\u0633\u0631\u064a\u0629 \u0627\u0644\u0645\u0647\u0646\u064a\u0629:<\/strong> \u0645\u0634\u0627\u0631\u0643\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0633\u0627\u0633\u0629 \u0639\u0646 \u0635\u0627\u062d\u0628 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062d\u0627\u0644\u064a \u0623\u0648 \u0627\u0644\u0633\u0627\u0628\u0642\u060c \u062d\u062a\u0649 \u0644\u0648 \u0643\u0627\u0646 \u0630\u0644\u0643 \u0639\u0646 \u063a\u064a\u0631 \u0642\u0635\u062f\u060c \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u062f\u0645\u0631 \u0633\u0645\u0639\u062a\u0643 \u0628\u0627\u0644\u0643\u0627\u0645\u0644. \u064a\u064f\u0638\u0647\u0631 \u0630\u0644\u0643 \u0639\u062f\u0645 \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u0627\u0646\u0639\u062f\u0627\u0645 \u0627\u0644\u062d\u0643\u0645\u0629\u060c \u0648\u0647\u0645\u0627 \u0635\u0641\u062a\u0627\u0646 \u0644\u0627 \u064a\u0631\u063a\u0628 \u0623\u064a \u0635\u0627\u062d\u0628 \u0639\u0645\u0644 \u0641\u064a \u062a\u0648\u0638\u064a\u0641\u0647\u0645\u0627.<\/li>\n<\/ul>\n<h2>\u0627\u0644\u062e\u0627\u062a\u0645\u0629: \u0633\u0645\u0639\u062a\u0643 \u0647\u064a \u0645\u0633\u062a\u0642\u0628\u0644\u0643 \u0627\u0644\u0645\u0647\u0646\u064a<\/h2>\n<p>\u0641\u064a \u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0645\u0637\u0627\u0641\u060c \u0644\u0645 \u062a\u0639\u062f \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0645\u062c\u0631\u062f \u062a\u062e\u0635\u0635 \u0644\u0644\u0645\u062d\u062a\u0631\u0641\u064a\u0646 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0625\u0639\u0644\u0627\u0645\u060c \u0628\u0644 \u0623\u0635\u0628\u062d\u062a \u0645\u0647\u0627\u0631\u0629 \u062d\u064a\u0627\u062a\u064a\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0643\u0644 \u0641\u0631\u062f \u064a\u0637\u0645\u062d \u0644\u0644\u0646\u062c\u0627\u062d \u0641\u064a \u0633\u0648\u0642 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0639\u0627\u0644\u0645\u064a. \u0625\u0646\u0647\u0627 \u0639\u0645\u0644\u064a\u0629 \u0645\u0633\u062a\u0645\u0631\u0629 \u0644\u0625\u062f\u0627\u0631\u0629 \u0623\u0647\u0645 \u0623\u0635\u0648\u0644\u0643: \u0633\u0645\u0639\u062a\u0643. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0627\u0644\u0645\u0628\u0627\u062f\u0626 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u0634\u062e\u0635\u064a\u0629\u060c \u0648\u0635\u064a\u0627\u063a\u0629 \u0642\u0635\u0629 \u0645\u0647\u0646\u064a\u0629 \u0623\u0635\u064a\u0644\u0629\u060c \u0648\u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629\u060c \u0648\u0625\u062f\u0627\u0631\u0629 \u0628\u0635\u0645\u062a\u0643 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0628\u0648\u0639\u064a\u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0645\u0646 \u0643\u0648\u0646\u0643 \u0645\u062c\u0631\u062f \u0645\u062a\u0642\u062f\u0645 \u0644\u0648\u0638\u064a\u0641\u0629 \u0625\u0644\u0649 \u0643\u0648\u0646\u0643 \u0645\u0648\u0647\u0628\u0629 \u0645\u0637\u0644\u0648\u0628\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u0629.<\/p>\n<p>\u0625\u0646 \u0628\u0646\u0627\u0621 \u0633\u0645\u0639\u0629 \u0642\u0648\u064a\u0629 \u0644\u064a\u0633 \u0633\u0628\u0627\u0642 \u0633\u0631\u0639\u0629\u060c \u0628\u0644 \u0647\u0648 \u0645\u0627\u0631\u0627\u062b\u0648\u0646 \u064a\u062a\u0637\u0644\u0628 \u0627\u0644\u0635\u0628\u0631 \u0648\u0627\u0644\u0627\u062a\u0633\u0627\u0642 \u0648\u0627\u0644\u0623\u0635\u0627\u0644\u0629. \u0627\u0628\u062f\u0623 \u0627\u0644\u064a\u0648\u0645 \u0628\u062e\u0637\u0648\u0629 \u0635\u063a\u064a\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 &#8220;\u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u064a\u0629&#8221; \u0627\u0644\u062a\u064a \u0646\u0627\u0642\u0634\u0646\u0627\u0647\u0627. \u0642\u0645 \u0628\u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u0644\u0641\u0643 \u0639\u0644\u0649 LinkedIn\u060c \u0623\u0648 \u0623\u0639\u062f \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0632\u0645\u064a\u0644 \u0642\u062f\u064a\u0645\u060c \u0623\u0648 \u0634\u0627\u0631\u0643 \u0645\u0642\u0627\u0644\u064b\u0627 \u0645\u062b\u064a\u0631\u064b\u0627 \u0644\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0645\u0639 \u0634\u0628\u0643\u062a\u0643. \u0643\u0644 \u062e\u0637\u0648\u0629\u060c \u0645\u0647\u0645\u0627 \u0643\u0627\u0646\u062a \u0635\u063a\u064a\u0631\u0629\u060c \u062a\u0633\u0627\u0647\u0645 \u0641\u064a \u0628\u0646\u0627\u0621 \u0635\u0631\u062d \u0633\u0645\u0639\u062a\u0643 \u0627\u0644\u0645\u0647\u0646\u064a\u0629. \u062a\u0630\u0643\u0631 \u062f\u0627\u0626\u0645\u064b\u0627 \u0623\u0646 \u0627\u0644\u0641\u0631\u0635 \u0627\u0644\u0639\u0638\u064a\u0645\u0629 \u0644\u0627 \u062a\u0623\u062a\u064a \u0645\u0646 \u0645\u062c\u0631\u062f \u0645\u0627 \u062a\u0639\u0631\u0641\u0647\u060c \u0628\u0644 \u0645\u0646 &#8220;\u0645\u0646&#8221; \u064a\u0639\u0631\u0641\u0643 \u0648\u0645\u0627\u0630\u0627 \u064a\u0639\u062a\u0642\u062f\u0648\u0646 \u0639\u0646\u0643. \u0648\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0648\u0627\u0644\u0646\u0635\u0627\u0626\u062d \u062d\u0648\u0644 \u062a\u0637\u0648\u064a\u0631 \u0645\u0633\u064a\u0631\u062a\u0643 \u0627\u0644\u0645\u0647\u0646\u064a\u0629\u060c \u064a\u0645\u0643\u0646\u0643 \u062f\u0627\u0626\u0645\u064b\u0627 \u062a\u0635\u0641\u062d \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0645\u062a\u0627\u062d\u0629 \u0639\u0644\u0649 <a href=\"https:\/\/jobsdz.com\/ar\/blog\/\">\u0645\u062f\u0648\u0646\u062a\u0646\u0627 \u0627\u0644\u0645\u0647\u0646\u064a\u0629<\/a>.<\/p>\n<h2>Sources<\/h2>\n<ul>\n<li>Public Relations Society of America (PRSA) &#8211; <a href=\"https:\/\/www.prsa.org\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.prsa.org<\/a><\/li>\n<li>Harvard Business Review: &#8220;How to Build a Personal Brand That&#8217;s Authentic&#8221; &#8211; <a href=\"https:\/\/hbr.org\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/hbr.org<\/a><\/li>\n<li>Forbes: &#8220;10 Golden Rules Of Personal Branding&#8221; &#8211; <a href=\"https:\/\/www.forbes.com\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.forbes.com<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u0641\u064a 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\u0627\u0644\u062a\u064a \u062a\u0628\u0646\u064a\u0647\u0627\u060c \u0639\u0645\u0644\u0629 \u0644\u0627 \u062a\u0642\u0644 \u0642\u064a\u0645\u0629 \u0639\u0646 \u062e\u0628\u0631\u062a\u0643 \u0627\u0644\u0639\u0645\u0644\u064a\u0629. \u0647\u0646\u0627 \u064a\u0628\u0631\u0632 \u062f\u0648\u0631 &#8220;\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u0634\u062e\u0635\u064a\u0629&#8221; \u0643\u0623\u062f\u0627\u0629 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062d\u0627\u0633\u0645\u0629 \u0644\u0627 \u062a\u0642\u062a\u0635\u0631 \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0643\u0628\u0631\u0649 \u0648\u0627\u0644\u0645\u0634\u0627\u0647\u064a\u0631\u060c \u0628\u0644 \u0623\u0635\u0628\u062d\u062a \u0636\u0631\u0648\u0631\u0629 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