{"id":36597,"date":"2026-01-31T12:01:08","date_gmt":"2026-01-31T11:01:08","guid":{"rendered":"https:\/\/jobsdz.com\/2026\/01\/%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%aa%d8%ad%d9%88%d9%8a%d9%84-%d8%a7%d9%84%d9%81%d9%83%d8%b1%d8%a9-%d8%a5%d9%84%d9%89-%d9%85%d8%b4%d8%b1%d9%88%d8%b9-%d9%86%d8%a7%d8%ac%d8%ad-%d8%a8%d8%ae%d8%b7%d9%88\/"},"modified":"2026-01-31T12:01:08","modified_gmt":"2026-01-31T11:01:08","slug":"%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%aa%d8%ad%d9%88%d9%8a%d9%84-%d8%a7%d9%84%d9%81%d9%83%d8%b1%d8%a9-%d8%a5%d9%84%d9%89-%d9%85%d8%b4%d8%b1%d9%88%d8%b9-%d9%86%d8%a7%d8%ac%d8%ad-%d8%a8%d8%ae%d8%b7%d9%88","status":"publish","type":"post","link":"https:\/\/jobsdz.com\/ar\/2026\/01\/%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%aa%d8%ad%d9%88%d9%8a%d9%84-%d8%a7%d9%84%d9%81%d9%83%d8%b1%d8%a9-%d8%a5%d9%84%d9%89-%d9%85%d8%b4%d8%b1%d9%88%d8%b9-%d9%86%d8%a7%d8%ac%d8%ad-%d8%a8%d8%ae%d8%b7%d9%88\/","title":{"rendered":"\u0643\u064a\u0641\u064a\u0629 \u062a\u062d\u0648\u064a\u0644 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\u0648\u062a\u0642\u064a\u064a\u0645\u0647\u0627 \u0627\u0644\u0645\u0628\u062f\u0626\u064a<\/h2>\n<p>\u0643\u0644 \u0645\u0634\u0631\u0648\u0639 \u0639\u0638\u064a\u0645 \u064a\u0628\u062f\u0623 \u0628\u0641\u0643\u0631\u0629 \u0628\u0633\u064a\u0637\u0629\u060c \u0648\u0644\u0643\u0646 \u0644\u064a\u0633\u062a \u0643\u0644 \u0641\u0643\u0631\u0629 \u062a\u0635\u0644\u062d \u0644\u062a\u0643\u0648\u0646 \u0645\u0634\u0631\u0648\u0639\u0627\u064b \u0639\u0638\u064a\u0645\u0627\u064b. \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0647\u064a \u0628\u0645\u062b\u0627\u0628\u0629 \u0627\u0644\u0645\u0631\u0634\u062d (\u0627\u0644\u0641\u0644\u062a\u0631) \u0627\u0644\u0623\u0648\u0644 \u0627\u0644\u0630\u064a \u064a\u0641\u0635\u0644 \u0628\u064a\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0639\u0627\u0628\u0631\u0629 \u0648\u0627\u0644\u0641\u0631\u0635 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629. \u0625\u0646 \u0627\u0644\u0647\u062f\u0641 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\u0627\u0644\u0623\u0641\u0643\u0627\u0631<\/h3>\n<p>\u0642\u062f \u062a\u0623\u062a\u064a \u0627\u0644\u0641\u0643\u0631\u0629 \u0643\u0644\u0645\u062d \u0627\u0644\u0628\u0635\u0631\u060c \u0648\u0644\u0643\u0646 \u062a\u0637\u0648\u064a\u0631\u0647\u0627 \u064a\u062a\u0637\u0644\u0628 \u062c\u0647\u062f\u0627\u064b \u0645\u0646\u0638\u0645\u0627\u064b. \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0646\u062a\u0638\u0627\u0631 \u0627\u0644\u0625\u0644\u0647\u0627\u0645\u060c \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0642\u0646\u064a\u0627\u062a \u0645\u062b\u0628\u062a\u0629 \u0644\u062a\u062d\u0641\u064a\u0632 \u0627\u0644\u0625\u0628\u062f\u0627\u0639 \u0648\u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0642\u0648\u064a\u0629. \u0645\u0646 \u0623\u0634\u0647\u0631 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a:<\/p>\n<ul>\n<li><strong>\u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a (Brainstorming):<\/strong> \u0633\u0648\u0627\u0621 \u0643\u0627\u0646 \u0641\u0631\u062f\u064a\u0627\u064b \u0623\u0648 \u062c\u0645\u0627\u0639\u064a\u0627\u064b\u060c \u064a\u0647\u062f\u0641 \u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a \u0625\u0644\u0649 \u062a\u0648\u0644\u064a\u062f \u0623\u0643\u0628\u0631 \u0639\u062f\u062f \u0645\u0645\u0643\u0646 \u0645\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u062f\u0648\u0646 \u062d\u0643\u0645 \u0623\u0648 \u0646\u0642\u062f \u0641\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u0648\u0644\u0649. \u0627\u0644\u0645\u0628\u062f\u0623 \u0647\u0648 &#8220;\u0627\u0644\u0643\u0645\u064a\u0629 \u062a\u0648\u0644\u062f \u0627\u0644\u0643\u064a\u0641\u064a\u0629&#8221;. \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u062f\u0648\u0627\u062a \u0645\u062b\u0644 \u0627\u0644\u0633\u0628\u0648\u0631\u0627\u062a \u0627\u0644\u0628\u064a\u0636\u0627\u0621 \u0623\u0648 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0644\u062a\u0633\u062c\u064a\u0644 \u0643\u0644 \u0641\u0643\u0631\u0629 \u062a\u062e\u0637\u0631 \u0639\u0644\u0649 \u0627\u0644\u0628\u0627\u0644\u060c \u0645\u0647\u0645\u0627 \u0628\u062f\u062a \u063a\u0631\u064a\u0628\u0629.<\/li>\n<li><strong>\u062a\u0642\u0646\u064a\u0629 SCAMPER:<\/strong> \u0647\u064a \u0623\u062f\u0627\u0629 \u062a\u0641\u0643\u064a\u0631 \u0625\u0628\u062f\u0627\u0639\u064a \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0637\u0631\u062d \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0645\u0648\u062c\u0647\u0629 \u0644\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u062d\u0627\u0644\u064a\u0629 \u0623\u0648 \u0627\u0628\u062a\u0643\u0627\u0631 \u0623\u0641\u0643\u0627\u0631 \u062c\u062f\u064a\u062f\u0629. \u0643\u0644 \u062d\u0631\u0641 \u064a\u0645\u062b\u0644 \u0633\u0624\u0627\u0644\u0627\u064b:\n<ul>\n<li><strong>S (Substitute):<\/strong> \u0645\u0627\u0630\u0627 \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u0628\u062f\u0627\u0644\u0647 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062d\u0627\u0644\u064a\u0629\u061f<\/li>\n<li><strong>C (Combine):<\/strong> \u0645\u0627\u0630\u0627 \u0644\u0648 \u062a\u0645 \u062f\u0645\u062c \u0641\u0643\u0631\u062a\u064a\u0646 \u0623\u0648 \u0645\u0646\u062a\u062c\u064a\u0646\u061f<\/li>\n<li><strong>A (Adapt):<\/strong> \u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u062a\u0643\u064a\u064a\u0641 \u0641\u0643\u0631\u0629 \u0645\u0646 \u0645\u062c\u0627\u0644 \u0622\u062e\u0631 \u0644\u062a\u0646\u0627\u0633\u0628 \u0645\u062c\u0627\u0644\u0643\u061f<\/li>\n<li><strong>M (Modify\/Magnify):<\/strong> \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0645\u0643\u0646 \u062a\u0639\u062f\u064a\u0644\u0647\u060c \u062a\u0643\u0628\u064a\u0631\u0647\u060c \u0623\u0648 \u062a\u0635\u063a\u064a\u0631\u0647\u061f<\/li>\n<li><strong>P (Put to another use):<\/strong> \u0647\u0644 \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0646\u062a\u062c \u0644\u063a\u0631\u0636 \u0622\u062e\u0631\u061f<\/li>\n<li><strong>E (Eliminate):<\/strong> \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0645\u0643\u0646 \u0625\u0632\u0627\u0644\u062a\u0647 \u0623\u0648 \u062a\u0628\u0633\u064a\u0637\u0647\u061f<\/li>\n<li><strong>R (Reverse\/Rearrange):<\/strong> \u0645\u0627\u0630\u0627 \u0644\u0648 \u062a\u0645 \u0639\u0643\u0633 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0623\u0648 \u0625\u0639\u0627\u062f\u0629 \u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u062e\u0637\u0648\u0627\u062a\u061f<\/li>\n<\/ul>\n<\/li>\n<li><strong>\u0627\u0644\u062e\u0627\u0631\u0637\u0629 \u0627\u0644\u0630\u0647\u0646\u064a\u0629 (Mind Mapping):<\/strong> \u062a\u0628\u062f\u0623 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0628\u0648\u0636\u0639 \u0627\u0644\u0641\u0643\u0631\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u0627\u0644\u0645\u0631\u0643\u0632\u060c \u062b\u0645 \u062a\u062a\u0641\u0631\u0639 \u0645\u0646\u0647\u0627 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629 \u0648\u0627\u0644\u0645\u062a\u0631\u0627\u0628\u0637\u0629 \u0641\u064a \u0634\u0643\u0644 \u0628\u0635\u0631\u064a \u064a\u0634\u0628\u0647 \u0627\u0644\u0634\u062c\u0631\u0629. \u062a\u0633\u0627\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0639\u0644\u0649 \u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u0623\u0641\u0643\u0627\u0631\u060c \u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u062e\u0641\u064a\u0629 \u0628\u064a\u0646\u0647\u0627\u060c \u0648\u0631\u0624\u064a\u0629 \u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0644\u0644\u0645\u0634\u0631\u0648\u0639 \u0627\u0644\u0645\u062d\u062a\u0645\u0644.<\/li>\n<\/ul>\n<h3>\u0627\u062e\u062a\u0628\u0627\u0631 &#8220;\u0647\u0644 \u062a\u0633\u062a\u062d\u0642\u061f&#8221;: \u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0623\u0648\u0644\u064a \u0645\u0646 \u0627\u0644\u0641\u0643\u0631\u0629<\/h3>\n<p>\u0628\u0639\u062f \u0623\u0646 \u064a\u0635\u0628\u062d \u0644\u062f\u064a\u0643 \u0645\u0641\u0647\u0648\u0645 \u0623\u0643\u062b\u0631 \u0648\u0636\u0648\u062d\u0627\u064b\u060c \u062d\u0627\u0646 \u0627\u0644\u0648\u0642\u062a \u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0635\u0639\u0628\u0629. \u0647\u0630\u0627 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062f\u0627\u062e\u0644\u064a \u0647\u0648 \u0641\u062d\u0635 \u0644\u0644\u0648\u0627\u0642\u0639 \u064a\u062d\u062f\u062f \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0641\u0643\u0631\u0629 \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u0645\u062a\u0627\u0628\u0639\u0629. \u0623\u062c\u0628 \u0639\u0646 \u0647\u0630\u0647 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0628\u0635\u062f\u0642:<\/p>\n<ol>\n<li><strong>\u0647\u0644 \u062a\u062d\u0644 \u0627\u0644\u0641\u0643\u0631\u0629 \u0645\u0634\u0643\u0644\u0629 \u062d\u0642\u064a\u0642\u064a\u0629\u061f<\/strong> \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0623\u0643\u062b\u0631 \u0646\u062c\u0627\u062d\u0627\u064b \u0644\u0627 \u062a\u0628\u064a\u0639 \u0645\u0646\u062a\u062c\u0627\u062a\u060c \u0628\u0644 \u062a\u0628\u064a\u0639 \u062d\u0644\u0648\u0644\u0627\u064b. \u0643\u0644\u0645\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0644\u0647\u0627 \u0623\u0643\u062b\u0631 \u0625\u0644\u062d\u0627\u062d\u0627\u064b \u0648\u0623\u0648\u0633\u0639 \u0627\u0646\u062a\u0634\u0627\u0631\u0627\u064b\u060c \u0632\u0627\u062f\u062a \u0642\u064a\u0645\u0629 \u0641\u0643\u0631\u062a\u0643.<\/li>\n<li><strong>\u0645\u0646 \u0647\u0648 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u061f<\/strong> \u0647\u0644 \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u062f\u064a\u062f \u0634\u0631\u064a\u062d\u0629 \u0645\u0639\u064a\u0646\u0629 \u0645\u0646 \u0627\u0644\u0646\u0627\u0633 \u0627\u0644\u0630\u064a\u0646 \u064a\u0639\u0627\u0646\u0648\u0646 \u0645\u0646 \u0647\u0630\u0647 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0648\u0645\u0633\u062a\u0639\u062f\u0648\u0646 \u0644\u0644\u062f\u0641\u0639 \u0645\u0642\u0627\u0628\u0644 \u062d\u0644\u0647\u0627\u061f \u0641\u0643\u0631\u0629 \u0628\u062f\u0648\u0646 \u062c\u0645\u0647\u0648\u0631 \u0647\u064a \u0645\u062c\u0631\u062f \u062d\u0644\u0645.<\/li>\n<li><strong>\u0647\u0644 \u0623\u0646\u062a \u0634\u063a\u0648\u0641 \u0628\u0627\u0644\u0641\u0643\u0631\u0629\u061f<\/strong> \u0631\u062d\u0644\u0629 \u0631\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0637\u0648\u064a\u0644\u0629 \u0648\u0645\u0644\u064a\u0626\u0629 \u0628\u0627\u0644\u0639\u0642\u0628\u0627\u062a. \u0627\u0644\u0634\u063a\u0641 \u0647\u0648 \u0627\u0644\u0648\u0642\u0648\u062f \u0627\u0644\u0630\u064a \u0633\u064a\u0628\u0642\u064a\u0643 \u0645\u0633\u062a\u0645\u0631\u0627\u064b \u0639\u0646\u062f\u0645\u0627 \u062a\u0635\u0628\u062d \u0627\u0644\u0623\u0645\u0648\u0631 \u0635\u0639\u0628\u0629. \u0625\u0630\u0627 \u0644\u0645 \u062a\u0643\u0646 \u0645\u062a\u062d\u0645\u0633\u0627\u064b \u0644\u0644\u0641\u0643\u0631\u0629\u060c \u0641\u0645\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u0631\u062c\u062d \u0623\u0646 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0625\u0642\u0646\u0627\u0639 \u0627\u0644\u0622\u062e\u0631\u064a\u0646 (\u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646\u060c \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646\u060c \u0627\u0644\u0639\u0645\u0644\u0627\u0621) \u0628\u0647\u0627.<\/li>\n<li><strong>\u0647\u0644 \u062a\u0645\u062a\u0644\u0643 \u0627\u0644\u0645\u0647\u0627\u0631\u0627\u062a \u0623\u0648 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0644\u0627\u0632\u0645\u0629 (\u0623\u0648 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u064a\u0647\u0627)\u061f<\/strong> \u0643\u0646 \u0648\u0627\u0642\u0639\u064a\u0627\u064b \u0628\u0634\u0623\u0646 \u0642\u062f\u0631\u0627\u062a\u0643. \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0641\u0643\u0631\u0629 \u062a\u062a\u0637\u0644\u0628 \u062e\u0628\u0631\u0629 \u062a\u0642\u0646\u064a\u0629 \u0639\u0645\u064a\u0642\u0629 \u0644\u0627 \u062a\u0645\u062a\u0644\u0643\u0647\u0627\u060c \u0641\u0647\u0644 \u0644\u062f\u064a\u0643 \u0634\u0631\u064a\u0643 \u0645\u062d\u062a\u0645\u0644 \u0623\u0648 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u0648\u0638\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u0647\u0628 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u061f<\/li>\n<\/ol>\n<h3>\u062a\u062d\u0644\u064a\u0644 SWOT \u0627\u0644\u0623\u0648\u0644\u064a: \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0648\u0627\u0644\u0636\u0639\u0641<\/h3>\n<p>\u062a\u062d\u0644\u064a\u0644 SWOT \u0647\u0648 \u0625\u0637\u0627\u0631 \u0639\u0645\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0628\u0633\u064a\u0637 \u0644\u0643\u0646\u0647 \u0642\u0648\u064a \u0644\u062a\u0642\u064a\u064a\u0645 \u0641\u0643\u0631\u062a\u0643 \u0645\u0646 \u0623\u0631\u0628\u0639\u0629 \u062c\u0648\u0627\u0646\u0628 \u0645\u062e\u062a\u0644\u0641\u0629:<\/p>\n<ul>\n<li><strong>\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 (Strengths):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0644\u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0645\u062a\u0644\u0643\u0647\u0627 \u0641\u0643\u0631\u062a\u0643 \u0623\u0648 \u0623\u0646\u062a \u0634\u062e\u0635\u064a\u0627\u064b\u061f (\u0645\u062b\u0627\u0644: \u062e\u0628\u0631\u0629 \u0641\u0631\u064a\u062f\u0629\u060c \u062a\u0642\u0646\u064a\u0629 \u0645\u0628\u062a\u0643\u0631\u0629\u060c \u0634\u0628\u0643\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0642\u0648\u064a\u0629).<\/li>\n<li><strong>\u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641 (Weaknesses):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0644\u0639\u064a\u0648\u0628 \u0623\u0648 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629\u061f (\u0645\u062b\u0627\u0644: \u0646\u0642\u0635 \u0627\u0644\u062a\u0645\u0648\u064a\u0644\u060c \u0642\u0644\u0629 \u0627\u0644\u062e\u0628\u0631\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u060c \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0645\u0648\u0631\u062f \u0648\u0627\u062d\u062f).<\/li>\n<li><strong>\u0627\u0644\u0641\u0631\u0635 (Opportunities):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u063a\u0644\u0627\u0644\u0647\u0627 \u0644\u0635\u0627\u0644\u062d\u0643\u061f (\u0645\u062b\u0627\u0644: \u0646\u0645\u0648 \u0627\u0644\u0633\u0648\u0642\u060c \u062a\u063a\u064a\u0631 \u0641\u064a \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u060c \u062b\u063a\u0631\u0629 \u0644\u0645 \u064a\u0644\u0627\u062d\u0638\u0647\u0627 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0648\u0646).<\/li>\n<li><strong>\u0627\u0644\u062a\u0647\u062f\u064a\u062f\u0627\u062a (Threats):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u0636\u0631 \u0628\u0645\u0634\u0631\u0648\u0639\u0643\u061f (\u0645\u062b\u0627\u0644: \u062f\u062e\u0648\u0644 \u0645\u0646\u0627\u0641\u0633 \u0643\u0628\u064a\u0631\u060c \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0623\u0648 \u0642\u0627\u0646\u0648\u0646\u064a\u0629\u060c \u0631\u0643\u0648\u062f \u0627\u0642\u062a\u0635\u0627\u062f\u064a).<\/li>\n<\/ul>\n<p>\u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0623\u0648\u0644\u064a \u0633\u064a\u0645\u0646\u062d\u0643 \u0646\u0638\u0631\u0629 \u0645\u062a\u0648\u0627\u0632\u0646\u0629 \u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631 \u0645\u0633\u062a\u0646\u064a\u0631 \u0628\u0634\u0623\u0646 \u0627\u0644\u0645\u0636\u064a \u0642\u062f\u0645\u0627\u064b \u0623\u0648 \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u0641\u064a \u062c\u0648\u0627\u0646\u0628 \u0645\u0639\u064a\u0646\u0629 \u0645\u0646 \u0641\u0643\u0631\u062a\u0643.<\/p>\n<blockquote>\n<p><strong>\u0646\u0635\u064a\u062d\u0629 \u062e\u0628\u064a\u0631:<\/strong> &#8220;\u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0628\u064a\u0646 \u0627\u0644\u0647\u0648\u0627\u064a\u0629 \u0648\u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u064a \u0647\u0648 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0631\u0628\u062d. \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0628\u0643\u0631\u0629\u060c \u0644\u0627 \u062a\u0642\u0639 \u0641\u064a \u062d\u0628 \u0641\u0643\u0631\u062a\u0643 \u0644\u062f\u0631\u062c\u0629 \u062a\u062a\u062c\u0627\u0647\u0644 \u0645\u0639\u0647\u0627 \u062c\u062f\u0648\u0627\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0625\u0645\u0643\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0628\u062d\u064a\u0629 \u0645\u0646\u0630 \u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0623\u0648\u0644\u060c \u062d\u062a\u0649 \u0644\u0648 \u0643\u0627\u0646 \u0630\u0644\u0643 \u0628\u0634\u0643\u0644 \u0646\u0638\u0631\u064a. \u0627\u0633\u0623\u0644 \u0646\u0641\u0633\u0643: \u0647\u0644 \u0633\u064a\u062f\u0641\u0639 \u0634\u062e\u0635 \u0645\u0627 \u0645\u0627\u0644\u0627\u064b \u0645\u0642\u0627\u0628\u0644 \u0647\u0630\u0627 \u0627\u0644\u062d\u0644\u061f&#8221;<\/p>\n<\/blockquote>\n<h2>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629: \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0633\u0648\u0642 (Market Validation)<\/h2>\n<p>\u0647\u0630\u0647 \u0647\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u062e\u0631\u062c \u0641\u064a\u0647\u0627 \u0627\u0644\u0641\u0643\u0631\u0629 \u0645\u0646 \u0631\u0623\u0633\u0643 \u0625\u0644\u0649 \u0627\u0644\u0639\u0627\u0644\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a. \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0633\u0648\u0642 \u0647\u0648 \u0639\u0645\u0644\u064a\u0629 \u062c\u0645\u0639 \u0627\u0644\u0623\u062f\u0644\u0629 \u0645\u0646 \u0627\u0644\u0633\u0648\u0642 \u0644\u0625\u062b\u0628\u0627\u062a \u0648\u062c\u0648\u062f \u0637\u0644\u0628 \u062d\u0642\u064a\u0642\u064a \u0639\u0644\u0649 \u0645\u0646\u062a\u062c\u0643 \u0623\u0648 \u062e\u062f\u0645\u062a\u0643 \u0642\u0628\u0644 \u0628\u0646\u0627\u0626\u0647 \u0628\u0627\u0644\u0643\u0627\u0645\u0644. \u062a\u062c\u0627\u0647\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0647\u0648 \u0623\u062d\u062f \u0627\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0641\u0634\u0644 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639\u060c \u0643\u0645\u0627 \u062a\u0634\u064a\u0631 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629. \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0628\u0627\u0644\u062d\u0642\u0627\u0626\u0642.<\/p>\n<h3>\u0641\u0647\u0645 \u0627\u0644\u0633\u0648\u0642: \u0645\u0646 \u0647\u0648 \u0639\u0645\u064a\u0644\u0643 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u061f<\/h3>\n<p>\u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u0623\u0646 \u062a\u0628\u064a\u0639 \u0644\u0643\u0644 \u0627\u0644\u0646\u0627\u0633. \u0645\u062d\u0627\u0648\u0644\u0629 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u0647\u064a \u0648\u0635\u0641\u0629 \u0645\u0624\u0643\u062f\u0629 \u0644\u0644\u0641\u0634\u0644. \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0630\u0644\u0643\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0634\u0631\u064a\u062d\u0629 \u0645\u062d\u062f\u062f\u0629 \u0645\u0646 \u0627\u0644\u0633\u0648\u0642 \u0648\u062a\u0641\u0647\u0645\u0647\u0627 \u0628\u0639\u0645\u0642. \u064a\u062a\u0645 \u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u0646\u0634\u0627\u0621 &#8220;\u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0639\u0645\u064a\u0644&#8221; (Customer Persona)\u060c \u0648\u0647\u064a \u062a\u0645\u062b\u064a\u0644 \u0634\u0628\u0647 \u062e\u064a\u0627\u0644\u064a \u0644\u0639\u0645\u064a\u0644\u0643 \u0627\u0644\u0645\u062b\u0627\u0644\u064a \u0628\u0646\u0627\u0621\u064b<br \/>\n\u0639\u0644\u0649 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629.<\/p>\n<p>\u0644\u0625\u0646\u0634\u0627\u0621 \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0627\u0628\u062d\u062b \u0639\u0646 \u0625\u062c\u0627\u0628\u0627\u062a \u0644\u0623\u0633\u0626\u0644\u0629 \u0645\u062b\u0644:<\/p>\n<ul>\n<li><strong>\u0627\u0644\u062a\u0631\u0643\u064a\u0628\u0629 \u0627\u0644\u0633\u0643\u0627\u0646\u064a\u0629 (Demographics):<\/strong> \u0627\u0644\u0639\u0645\u0631\u060c \u0627\u0644\u062c\u0646\u0633\u060c \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u062c\u063a\u0631\u0627\u0641\u064a\u060c \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u062f\u062e\u0644\u060c \u0627\u0644\u062a\u0639\u0644\u064a\u0645.<\/li>\n<li><strong>\u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0648\u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a (Goals &#038; Challenges):<\/strong> \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0633\u0639\u0649 \u0644\u062a\u062d\u0642\u064a\u0642\u0647\u061f \u0645\u0627 \u0647\u064a \u0627\u0644\u0639\u0642\u0628\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0648\u0627\u062c\u0647\u0647 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0630\u0644\u0643\u061f<\/li>\n<li><strong>\u0627\u0644\u0642\u064a\u0645 \u0648\u0627\u0644\u062f\u0648\u0627\u0641\u0639 (Values &#038; Motivations):<\/strong> \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0647\u0645\u0647\u061f \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0642\u0631\u0627\u0631\u0627\u062a\u0647 \u0627\u0644\u0634\u0631\u0627\u0626\u064a\u0629\u061f<\/li>\n<li><strong>\u0646\u0642\u0627\u0637 \u0627\u0644\u0623\u0644\u0645 (Pain Points):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0644\u0645\u0634\u0627\u0643\u0644 \u0648\u0627\u0644\u0625\u062d\u0628\u0627\u0637\u0627\u062a \u0627\u0644\u0645\u062d\u062f\u062f\u0629 \u0627\u0644\u062a\u064a \u064a\u0639\u0627\u0646\u064a \u0645\u0646\u0647\u0627 \u0648\u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0644\u0645\u0634\u0631\u0648\u0639\u0643 \u062d\u0644\u0647\u0627\u061f<\/li>\n<\/ul>\n<p>\u0628\u0645\u062c\u0631\u062f \u062a\u062d\u062f\u064a\u062f \u0634\u062e\u0635\u064a\u0629 \u0639\u0645\u064a\u0644\u0643\u060c \u064a\u0635\u0628\u062d \u0645\u0646 \u0627\u0644\u0623\u0633\u0647\u0644 \u062a\u0635\u0645\u064a\u0645 \u0645\u0646\u062a\u062c \u064a\u0644\u0628\u064a \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647 \u0641\u0639\u0644\u0627\u064b \u0648\u0635\u064a\u0627\u063a\u0629 \u0631\u0633\u0627\u0626\u0644 \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u062a\u062e\u0627\u0637\u0628\u0647 \u0645\u0628\u0627\u0634\u0631\u0629.<\/p>\n<h3>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646: \u062a\u0639\u0644\u0645 \u0645\u0646 \u0627\u0644\u0622\u062e\u0631\u064a\u0646 \u0648\u062a\u0645\u064a\u0632 \u0639\u0646\u0647\u0645<\/h3>\n<p>\u0645\u0646 \u0627\u0644\u0646\u0627\u062f\u0631 \u062c\u062f\u0627\u064b \u0623\u0646 \u062a\u0643\u0648\u0646 \u0641\u0643\u0631\u062a\u0643 \u0641\u0631\u064a\u062f\u0629 \u062a\u0645\u0627\u0645\u0627\u064b. \u0639\u0644\u0649 \u0627\u0644\u0623\u0631\u062c\u062d\u060c \u0647\u0646\u0627\u0643 \u0622\u062e\u0631\u0648\u0646 \u064a\u062d\u0627\u0648\u0644\u0648\u0646 \u062d\u0644 \u0646\u0641\u0633 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0623\u0648 \u0645\u0634\u0643\u0644\u0629 \u0645\u0634\u0627\u0628\u0647\u0629. \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0644\u064a\u0633 \u0644\u062a\u0642\u0644\u064a\u062f\u0647\u0645\u060c \u0628\u0644 \u0644\u0641\u0647\u0645 \u0627\u0644\u0645\u0634\u0647\u062f \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0648\u062a\u062d\u062f\u064a\u062f \u0641\u062c\u0648\u0629 \u064a\u0645\u0643\u0646\u0643 \u0633\u062f\u0647\u0627. \u0642\u0645 \u0628\u062a\u062d\u062f\u064a\u062f:<\/p>\n<ul>\n<li><strong>\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0648\u0646 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0648\u0646:<\/strong> \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645 \u0646\u0641\u0633 \u0627\u0644\u062d\u0644 \u0644\u0646\u0641\u0633 \u0627\u0644\u062c\u0645\u0647\u0648\u0631.<\/li>\n<li><strong>\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0648\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u064a\u0646:<\/strong> \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645 \u062d\u0644\u0627\u064b \u0645\u062e\u062a\u0644\u0641\u0627\u064b \u0644\u0646\u0641\u0633 \u0627\u0644\u0645\u0634\u0643\u0644\u0629.<\/li>\n<li><strong>\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0648\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0648\u0646:<\/strong> \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u062f\u062e\u0644 \u0633\u0648\u0642\u0643 \u0641\u064a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644.<\/li>\n<\/ul>\n<p>\u0644\u0643\u0644 \u0645\u0646\u0627\u0641\u0633\u060c \u0642\u0645 \u0628\u062a\u062d\u0644\u064a\u0644 \u0645\u0646\u062a\u062c\u0627\u062a\u0647\u0645\u060c \u0623\u0633\u0639\u0627\u0631\u0647\u0645\u060c \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a\u0647\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629\u060c \u0648\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0639\u0645\u0644\u0627\u0626\u0647\u0645. \u0627\u0628\u062d\u062b \u0639\u0646 \u0646\u0642\u0627\u0637 \u0642\u0648\u062a\u0647\u0645 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u0639\u0644\u0645 \u0645\u0646\u0647\u0627\u060c \u0648\u0646\u0642\u0627\u0637 \u0636\u0639\u0641\u0647\u0645 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u063a\u0644\u0627\u0644\u0647\u0627 \u0643\u0646\u0642\u0637\u0629 \u062a\u0645\u064a\u0632 \u0644\u0645\u0634\u0631\u0648\u0639\u0643.<\/p>\n<h3>\u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0623\u0648\u0644\u064a \u0627\u0644\u0642\u0627\u0628\u0644 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 (MVP): \u0623\u0633\u0631\u0639 \u0637\u0631\u064a\u0642 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629<\/h3>\n<p>\u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0623\u0648\u0644\u064a \u0627\u0644\u0642\u0627\u0628\u0644 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 (Minimum Viable Product) \u0647\u0648 \u0646\u0633\u062e\u0629 \u0645\u0646 \u0645\u0646\u062a\u062c\u0643 \u062a\u062d\u062a\u0648\u064a \u0639\u0644\u0649 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0645\u0646 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0643\u0648\u0646 \u0643\u0627\u0641\u064a\u0629 \u0644\u0637\u0631\u062d\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0623\u0648\u0627\u0626\u0644 \u0648\u062c\u0645\u0639 \u0645\u0644\u0627\u062d\u0638\u0627\u062a\u0647\u0645 \u0645\u0646 \u0623\u062c\u0644 \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a. \u0625\u0646\u0647 \u0644\u064a\u0633 \u0645\u0646\u062a\u062c\u0627\u064b \u0633\u064a\u0626\u0627\u064b \u0623\u0648 \u063a\u064a\u0631 \u0645\u0643\u062a\u0645\u0644\u060c \u0628\u0644 \u0647\u0648 \u0645\u0646\u062a\u062c \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u062d\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0641\u0642\u0637.<\/p>\n<p>\u0644\u0645\u0627\u0630\u0627 \u0627\u0644\u0640 MVP \u0645\u0647\u0645 \u062c\u062f\u0627\u064b\u061f<\/p>\n<ul>\n<li><strong>\u064a\u0648\u0641\u0631 \u0627\u0644\u0648\u0642\u062a \u0648\u0627\u0644\u0645\u0627\u0644:<\/strong> \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0642\u0636\u0627\u0621 \u0623\u0634\u0647\u0631 \u0623\u0648 \u0633\u0646\u0648\u0627\u062a \u0641\u064a \u0628\u0646\u0627\u0621 \u0645\u0646\u062a\u062c \u0643\u0627\u0645\u0644 \u0642\u062f \u0644\u0627 \u064a\u0631\u064a\u062f\u0647 \u0623\u062d\u062f\u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0637\u0644\u0627\u0642 MVP \u0628\u0633\u0631\u0639\u0629 \u0648\u0628\u062a\u0643\u0644\u0641\u0629 \u0623\u0642\u0644.<\/li>\n<li><strong>\u064a\u0642\u0644\u0644 \u0627\u0644\u0645\u062e\u0627\u0637\u0631:<\/strong> \u064a\u0633\u0645\u062d \u0644\u0643 \u0628\u0627\u062e\u062a\u0628\u0627\u0631 \u0641\u0631\u0636\u064a\u0627\u062a\u0643 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u062d\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0645\u0646\u062a\u062c \u0641\u064a \u0645\u0631\u062d\u0644\u0629 \u0645\u0628\u0643\u0631\u0629.<\/li>\n<li><strong>\u064a\u062c\u0645\u0639 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0642\u064a\u0645\u0629:<\/strong> \u064a\u0648\u0641\u0631 \u0628\u064a\u0627\u0646\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629 \u0645\u0646 \u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0641\u0639\u0644\u064a\u064a\u0646\u060c \u0648\u0647\u064a \u0623\u0643\u062b\u0631 \u0642\u064a\u0645\u0629 \u0645\u0646 \u0623\u064a \u0628\u062d\u062b \u0646\u0638\u0631\u064a. \u0647\u0630\u0647 \u0627\u0644\u0645\u0644\u0627\u062d\u0638\u0627\u062a \u062a\u0648\u062c\u0647 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629.<\/li>\n<\/ul>\n<p>\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062a\u062e\u0630 \u0627\u0644\u0640 MVP \u0623\u0634\u0643\u0627\u0644\u0627\u064b \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0645\u0646 \u0635\u0641\u062d\u0629 \u0647\u0628\u0648\u0637 \u0628\u0633\u064a\u0637\u0629 \u062a\u0642\u064a\u0633 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645\u060c \u0625\u0644\u0649 \u0646\u0645\u0648\u0630\u062c \u0623\u0648\u0644\u064a \u062a\u0641\u0627\u0639\u0644\u064a\u060c \u0623\u0648 \u0646\u0633\u062e\u0629 \u062a\u062c\u0631\u064a\u0628\u064a\u0629 \u0645\u0646 \u0628\u0631\u0646\u0627\u0645\u062c\u0643. \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u0628\u062f\u0621 \u062d\u0644\u0642\u0629 &#8220;\u0627\u0644\u0628\u0646\u0627\u0621 &#8211; \u0627\u0644\u0642\u064a\u0627\u0633 &#8211; \u0627\u0644\u062a\u0639\u0644\u0645&#8221; (Build-Measure-Learn) \u0641\u064a \u0623\u0633\u0631\u0639 \u0648\u0642\u062a \u0645\u0645\u0643\u0646. \u064a\u062a\u0637\u0644\u0628 \u0647\u0630\u0627 \u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0630\u0643\u064a \u0641\u0647\u0645\u064b\u0627 \u0639\u0645\u064a\u0642\u064b\u0627 \u0644\u0623\u0633\u0627\u0633\u064a\u0627\u062a \u0627\u0644\u0645\u0634\u0631\u0648\u0639\u060c \u0648\u0647\u0648 \u0645\u0627 \u064a\u063a\u0637\u064a\u0647 <a href=\"https:\/\/jobsdz.com\/?p=26652\">\u062f\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0644\u0646\u0635\u0627\u0626\u062d \u0625\u0637\u0644\u0627\u0642 \u0634\u0631\u0643\u062a\u0643 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0646\u062c\u0627\u062d<\/a>\u060c \u0627\u0644\u0630\u064a \u064a\u0642\u062f\u0645 \u0631\u0624\u0649 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0645\u0646 \u0627\u0644\u0641\u0643\u0631\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0641\u0639\u0644\u064a.<\/p>\n<blockquote>\n<p><strong>\u062d\u0642\u064a\u0642\u0629 \u0635\u0627\u062f\u0645\u0629:<\/strong> &#8220;\u0648\u0641\u0642\u064b\u0627 \u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 CB Insights\u060c \u0627\u0644\u0633\u0628\u0628 \u0627\u0644\u0623\u0648\u0644 \u0644\u0641\u0634\u0644 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629\u060c \u0648\u0627\u0644\u0630\u064a \u064a\u0645\u062b\u0644 35% \u0645\u0646 \u0627\u0644\u062d\u0627\u0644\u0627\u062a\u060c \u0647\u0648 &#8220;\u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u062d\u0627\u062c\u0629 \u0641\u064a \u0627\u0644\u0633\u0648\u0642&#8221;. \u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u0645\u0624\u0633\u0633\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0642\u0627\u0645\u0648\u0627 \u0628\u0628\u0646\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a \u0644\u0627 \u064a\u0631\u064a\u062f\u0647\u0627 \u0623\u062d\u062f. \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0633\u0648\u0642 \u0644\u064a\u0633\u062a \u0627\u062e\u062a\u064a\u0627\u0631\u064a\u0629\u060c \u0625\u0646\u0647\u0627 \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u0628\u0642\u0627\u0621 \u0645\u0634\u0631\u0648\u0639\u0643 \u0639\u0644\u0649 \u0642\u064a\u062f \u0627\u0644\u062d\u064a\u0627\u0629.&#8221;<\/p>\n<\/blockquote>\n<h2>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0644\u062b\u0629: \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0648\u0628\u0646\u0627\u0621 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644<\/h2>\n<p>\u0628\u0639\u062f \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0648\u062c\u0648\u062f \u0633\u0648\u0642 \u0644\u0641\u0643\u0631\u062a\u0643\u060c \u062d\u0627\u0646 \u0627\u0644\u0648\u0642\u062a \u0644\u0648\u0636\u0639 \u0627\u0644\u0623\u0633\u0627\u0633 \u0627\u0644\u0645\u062a\u064a\u0646 \u0627\u0644\u0630\u064a \u0633\u064a\u064f\u0628\u0646\u0649 \u0639\u0644\u064a\u0647 \u0645\u0634\u0631\u0648\u0639\u0643. \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u062a\u062f\u0648\u0631 \u062d\u0648\u0644 \u062a\u062d\u0648\u064a\u0644 \u0631\u0624\u064a\u062a\u0643 \u0625\u0644\u0649 \u062e\u0637\u0629 \u0639\u0645\u0644 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630. \u0628\u062f\u0648\u0646 \u062a\u062e\u0637\u064a\u0637 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u060c \u062d\u062a\u0649 \u0623\u0641\u0636\u0644 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0641\u0634\u0644 \u0628\u0633\u0628\u0628 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0639\u0634\u0648\u0627\u0626\u064a. \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0644\u0627 \u064a\u0636\u0645\u0646 \u0627\u0644\u0646\u062c\u0627\u062d\u060c \u0644\u0643\u0646\u0647 \u064a\u0632\u064a\u062f \u0645\u0646 \u0627\u062d\u062a\u0645\u0627\u0644\u0627\u062a\u0647 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631.<\/p>\n<h3>\u0635\u064a\u0627\u063a\u0629 \u062e\u0637\u0629 \u0639\u0645\u0644 \u0645\u062a\u0643\u0627\u0645\u0644\u0629: \u062e\u0627\u0631\u0637\u0629 \u0637\u0631\u064a\u0642\u0643 \u0644\u0644\u0646\u062c\u0627\u062d<\/h3>\n<p>\u062e\u0637\u0629 \u0627\u0644\u0639\u0645\u0644 \u0647\u064a \u0648\u062b\u064a\u0642\u0629 \u0631\u0633\u0645\u064a\u0629 \u062a\u062d\u062f\u062f \u0623\u0647\u062f\u0627\u0641 \u0639\u0645\u0644\u0643\u060c \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u0633\u062a\u0633\u062a\u062e\u062f\u0645\u0647\u0627 \u0644\u062a\u062d\u0642\u064a\u0642\u0647\u0627\u060c \u0648\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0632\u0645\u0646\u064a \u0627\u0644\u0645\u062a\u0648\u0642\u0639. \u0625\u0646\u0647\u0627 \u0623\u062f\u0627\u0629 \u062d\u064a\u0648\u064a\u0629 \u0644\u064a\u0633 \u0641\u0642\u0637 \u0644\u062a\u0648\u062c\u064a\u0647 \u0642\u0631\u0627\u0631\u0627\u062a\u0643 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629\u060c \u0648\u0644\u0643\u0646 \u0623\u064a\u0636\u0627\u064b \u0644\u0625\u0642\u0646\u0627\u0639 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0623\u0648 \u0627\u0644\u0634\u0631\u0643\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646. \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0636\u0645\u0646 \u062e\u0637\u0629 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0646\u0645\u0648\u0630\u062c\u064a\u0629 \u0627\u0644\u0623\u0642\u0633\u0627\u0645 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>\n<ul>\n<li><strong>\u0627\u0644\u0645\u0644\u062e\u0635 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a:<\/strong> \u0644\u0645\u062d\u0629 \u0639\u0627\u0645\u0629 \u0645\u0648\u062c\u0632\u0629 \u0639\u0646 \u062e\u0637\u062a\u0643 \u0628\u0623\u0643\u0645\u0644\u0647\u0627.<\/li>\n<li><strong>\u0648\u0635\u0641 \u0627\u0644\u0634\u0631\u0643\u0629:<\/strong> \u0645\u0647\u0645\u062a\u0643\u060c \u0631\u0624\u064a\u062a\u0643\u060c \u0648\u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0645\u0634\u0631\u0648\u0639\u0643.<\/li>\n<li><strong>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0633\u0648\u0642:<\/strong> \u0646\u062a\u0627\u0626\u062c \u0623\u0628\u062d\u0627\u062b\u0643 \u062d\u0648\u0644 \u0627\u0644\u0635\u0646\u0627\u0639\u0629\u060c \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u060c \u0648\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/li>\n<li><strong>\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a:<\/strong> \u0648\u0635\u0641 \u062a\u0641\u0635\u064a\u0644\u064a \u0644\u0645\u0627 \u062a\u0642\u062f\u0645\u0647 \u0648\u0643\u064a\u0641 \u064a\u062d\u0644 \u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644.<\/li>\n<li><strong>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/strong> \u0643\u064a\u0641 \u0633\u062a\u0635\u0644 \u0625\u0644\u0649 \u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u062a\u0628\u064a\u0639 \u0644\u0647\u0645\u061f<\/li>\n<li><strong>\u0627\u0644\u0647\u064a\u0643\u0644 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a \u0648\u0627\u0644\u0625\u062f\u0627\u0631\u064a:<\/strong> \u0645\u0646 \u0647\u0645 \u0623\u0639\u0636\u0627\u0621 \u0641\u0631\u064a\u0642\u0643 \u0648\u0645\u0627 \u0647\u064a \u062e\u0628\u0631\u0627\u062a\u0647\u0645\u061f<\/li>\n<li><strong>\u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0645\u0627\u0644\u064a\u0629:<\/strong> \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a\u060c \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641\u060c \u0648\u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0644\u0633\u0646\u0648\u0627\u062a \u0642\u0627\u062f\u0645\u0629.<\/li>\n<\/ul>\n<p>\u0642\u0628\u0644 \u0627\u0644\u0634\u0631\u0648\u0639 \u0641\u064a \u0643\u062a\u0627\u0628\u0629 \u062e\u0637\u0629 \u0639\u0645\u0644 \u0645\u0641\u0635\u0644\u0629\u060c \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0625\u062c\u0631\u0627\u0621 \u062f\u0631\u0627\u0633\u0629 \u062c\u062f\u0648\u0649 \u0634\u0627\u0645\u0644\u0629. \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 <a href=\"https:\/\/jobsdz.com\/?p=35501\">\u0643\u064a\u0641\u064a\u0629 \u0643\u062a\u0627\u0628\u0629 \u062f\u0631\u0627\u0633\u0629 \u062c\u062f\u0648\u0649 \u0644\u0645\u0634\u0631\u0648\u0639 \u0635\u063a\u064a\u0631 \u062e\u0637\u0648\u0627\u062a \u0639\u0645\u0644\u064a\u0629 \u0647\u0627\u0645\u0629<\/a> \u0643\u0645\u0631\u062c\u0639 \u0644\u062a\u0642\u064a\u064a\u0645 \u062c\u0645\u064a\u0639 \u062c\u0648\u0627\u0646\u0628 \u0645\u0634\u0631\u0648\u0639\u0643 \u0627\u0644\u0645\u0642\u062a\u0631\u062d.<\/p>\n<h3>\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u064a (Business Model Canvas): \u0645\u0634\u0631\u0648\u0639\u0643 \u0639\u0644\u0649 \u0648\u0631\u0642\u0629 \u0648\u0627\u062d\u062f\u0629<\/h3>\n<p>\u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u062d\u062f\u064a\u062b\u0629\u060c \u0642\u062f \u062a\u0643\u0648\u0646 \u062e\u0637\u0629 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0627\u0644\u0637\u0648\u064a\u0644\u0629 \u0645\u0631\u0647\u0642\u0629 \u0641\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0623\u0648\u0644\u0649. \u0647\u0646\u0627 \u064a\u0623\u062a\u064a \u062f\u0648\u0631 &#8220;\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u064a&#8221;\u060c \u0648\u0647\u0648 \u0623\u062f\u0627\u0629 \u062a\u062e\u0637\u064a\u0637 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0645\u0631\u0626\u064a\u0629 \u062a\u0633\u0645\u062d \u0644\u0643 \u0628\u0648\u0635\u0641 \u0648\u062a\u0635\u0645\u064a\u0645 \u0648\u062a\u062d\u062f\u064a \u0646\u0645\u0648\u0630\u062c \u0639\u0645\u0644\u0643 \u0639\u0644\u0649 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629. \u064a\u062a\u0643\u0648\u0646 \u0645\u0646 9 \u0643\u062a\u0644 \u0628\u0646\u0627\u0621 \u0623\u0633\u0627\u0633\u064a\u0629:<\/p>\n<ol>\n<li><strong>\u0634\u0631\u0627\u0626\u062d \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (Customer Segments):<\/strong> \u0645\u0646 \u0647\u0645 \u0639\u0645\u0644\u0627\u0624\u0643\u061f<\/li>\n<li><strong>\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0642\u062a\u0631\u062d\u0629 (Value Propositions):<\/strong> \u0645\u0627 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645\u0647\u0627 \u0644\u0647\u0645\u061f<\/li>\n<li><strong>\u0627\u0644\u0642\u0646\u0648\u0627\u062a (Channels):<\/strong> \u0643\u064a\u0641 \u062a\u0635\u0644 \u0625\u0644\u0649 \u0639\u0645\u0644\u0627\u0626\u0643\u061f<\/li>\n<li><strong>\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (Customer Relationships):<\/strong> \u0643\u064a\u0641 \u062a\u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u0645\u061f<\/li>\n<li><strong>\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a (Revenue Streams):<\/strong> \u0643\u064a\u0641 \u062a\u062c\u0646\u064a \u0627\u0644\u0645\u0627\u0644\u061f<\/li>\n<li><strong>\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (Key Resources):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0644\u0623\u0635\u0648\u0644 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c\u0647\u0627\u061f<\/li>\n<li><strong>\u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (Key Activities):<\/strong> \u0645\u0627 \u0647\u064a \u0623\u0647\u0645 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u0641\u0639\u0644\u0647\u0627\u061f<\/li>\n<li><strong>\u0627\u0644\u0634\u0631\u0643\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0648\u0646 (Key Partners):<\/strong> \u0645\u0646 \u064a\u0633\u0627\u0639\u062f\u0643\u061f<\/li>\n<li><strong>\u0647\u064a\u0643\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 (Cost Structure):<\/strong> \u0645\u0627 \u0647\u064a \u062a\u0643\u0627\u0644\u064a\u0641\u0643 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629\u061f<\/li>\n<\/ol>\n<p>\u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u0645\u062b\u0627\u0644\u064a\u0629 \u0644\u062c\u0644\u0633\u0627\u062a \u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a \u0648\u062a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u0641\u0647\u0645 \u0627\u0644\u062a\u0631\u0627\u0628\u0637 \u0628\u064a\u0646 \u0623\u062c\u0632\u0627\u0621 \u0645\u0634\u0631\u0648\u0639\u0643 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u0628\u0633\u0631\u0639\u0629 \u0648\u0641\u0639\u0627\u0644\u064a\u0629.<\/p>\n<table>\n<thead>\n<tr>\n<th>\u0627\u0644\u0645\u0639\u064a\u0627\u0631<\/th>\n<th>\u062e\u0637\u0629 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 (Traditional Business Plan)<\/th>\n<th>\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u064a (Business Model Canvas)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u0627\u0644\u0634\u0643\u0644<\/strong><\/td>\n<td>\u0648\u062b\u064a\u0642\u0629 \u0646\u0635\u064a\u0629 \u0645\u0641\u0635\u0644\u0629 (20-50 \u0635\u0641\u062d\u0629)<\/td>\n<td>\u0645\u062e\u0637\u0637 \u0645\u0631\u0626\u064a \u0639\u0644\u0649 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 (9 \u0643\u062a\u0644)<\/td>\n<\/tr>\n<tr>\n<td><strong>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0623\u0645\u062b\u0644<\/strong><\/td>\n<td>\u0644\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u062f\u0627\u062e\u0644\u064a \u0627\u0644\u0645\u0641\u0635\u0644\u060c \u0648\u062a\u0642\u062f\u064a\u0645\u0647\u0627 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0648\u0627\u0644\u0628\u0646\u0648\u0643<\/td>\n<td>\u0644\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0623\u0648\u0644\u064a\u0629\u060c \u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a\u060c \u0648\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0641\u0643\u0631\u0629 \u0628\u0633\u0631\u0639\u0629<\/td>\n<\/tr>\n<tr>\n<td><strong>\u0627\u0644\u0645\u0631\u0648\u0646\u0629<\/strong><\/td>\n<td>\u0623\u0642\u0644 \u0645\u0631\u0648\u0646\u0629\u060c \u0648\u062a\u062d\u062f\u064a\u062b\u0647\u0627 \u064a\u0633\u062a\u063a\u0631\u0642 \u0648\u0642\u062a\u0627\u064b<\/td>\n<td>\u0645\u0631\u0646\u0629 \u0644\u0644\u063a\u0627\u064a\u0629\u060c \u0648\u0633\u0647\u0644\u0629 \u0627\u0644\u062a\u0639\u062f\u064a\u0644 \u0648\u0627\u0644\u062a\u0643\u0631\u0627\u0631<\/td>\n<\/tr>\n<tr>\n<td><strong>\u0627\u0644\u062a\u0631\u0643\u064a\u0632<\/strong><\/td>\n<td>\u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0648\u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u0645\u062f<\/td>\n<td>\u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0643\u064a\u0641\u064a\u0629 \u062e\u0644\u0642 \u0627\u0644\u0642\u064a\u0645\u0629 \u0648\u062a\u0642\u062f\u064a\u0645\u0647\u0627 \u0648\u062a\u062d\u0642\u064a\u0642\u0647\u0627<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>\u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0645\u0627\u0644\u064a: \u062a\u0642\u062f\u064a\u0631 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0648\u062a\u062d\u062f\u064a\u062f \u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u062a\u0645\u0648\u064a\u0644<\/h3>\n<p>\u0644\u0627 \u064a\u0645\u0643\u0646 \u0644\u0623\u064a \u0645\u0634\u0631\u0648\u0639 \u0623\u0646 \u064a\u0646\u062c\u062d \u0628\u062f\u0648\u0646 \u0625\u062f\u0627\u0631\u0629 \u0645\u0627\u0644\u064a\u0629 \u0633\u0644\u064a\u0645\u0629. \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629\u060c 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\u0627\u0644\u0623\u0631\u0642\u0627\u0645\u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u062f\u064a\u062f \u0645\u0642\u062f\u0627\u0631 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u0630\u064a \u062a\u062d\u062a\u0627\u062c\u0647. \u062a\u0634\u0645\u0644 \u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u0634\u0627\u0626\u0639\u0629: \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u0630\u0627\u062a\u064a\u060c \u0627\u0644\u0623\u0635\u062f\u0642\u0627\u0621 \u0648\u0627\u0644\u0639\u0627\u0626\u0644\u0629\u060c \u0627\u0644\u0642\u0631\u0648\u0636 \u0627\u0644\u0628\u0646\u0643\u064a\u0629\u060c \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u0648\u0646 \u0627\u0644\u0645\u0644\u0627\u0626\u0643\u064a\u0648\u0646 (Angel Investors)\u060c \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 (Venture Capital)\u060c \u0648<a href=\"https:\/\/jobsdz.com\/?p=26683\">\u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u062c\u0645\u0627\u0639\u064a \u0644\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0646\u0627\u0634\u0626\u0629: \u062e\u0637\u0648\u0627\u062a \u0644\u062c\u0630\u0628 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646<\/a>\u060c \u0627\u0644\u0630\u064a \u0623\u0635\u0628\u062d \u062e\u064a\u0627\u0631\u0627\u064b \u0634\u0627\u0626\u0639\u0627\u064b \u0644\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629.<\/p>\n<blockquote>\n<p><strong>\u0646\u0635\u064a\u062d\u0629 \u062e\u0628\u064a\u0631:<\/strong> &#8220;\u062e\u0637\u0629 \u0627\u0644\u0639\u0645\u0644 \u0644\u064a\u0633\u062a \u0648\u062b\u064a\u0642\u0629 \u062a\u064f\u0643\u062a\u0628 \u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0648\u062a\u0648\u0636\u0639 \u0639\u0644\u0649 \u0627\u0644\u0631\u0641. 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\u062f\u0648\u0631\u0627\u062a \u0642\u0635\u064a\u0631\u0629 (Sprints)\u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0628\u0627\u0644\u0645\u0631\u0648\u0646\u0629 \u0648\u0627\u0644\u062a\u0643\u064a\u0641 \u0627\u0644\u0633\u0631\u064a\u0639 \u0645\u0639 \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u0627\u062a.<\/p>\n<p>\u062a\u0634\u0645\u0644 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629:<\/p>\n<ol>\n<li><strong>\u0627\u0644\u062a\u0635\u0645\u064a\u0645 (Design):<\/strong> \u0625\u0646\u0634\u0627\u0621 \u0646\u0645\u0627\u0630\u062c \u0648\u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0644\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UI) \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX).<\/li>\n<li><strong>\u0627\u0644\u062a\u0637\u0648\u064a\u0631 (Development):<\/strong> \u0643\u062a\u0627\u0628\u0629 \u0627\u0644\u0643\u0648\u062f \u0627\u0644\u0628\u0631\u0645\u062c\u064a \u0623\u0648 \u0628\u0646\u0627\u0621 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0645\u0627\u062f\u064a.<\/li>\n<li><strong>\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 (Testing):<\/strong> \u0625\u062c\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0635\u0627\u0631\u0645\u0629 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u062c\u0648\u062f\u0629 \u0648\u062a\u062d\u062f\u064a\u062f \u0648\u0625\u0635\u0644\u0627\u062d \u0627\u0644\u0623\u062e\u0637\u0627\u0621 (Bugs).<\/li>\n<li><strong>\u0627\u0644\u0646\u0634\u0631 (Deployment):<\/strong> \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629 \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u0645\u0646\u062a\u062c \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646.<\/li>\n<\/ol>\n<p>\u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0628\u064a\u0646 \u0641\u0631\u064a\u0642 \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0648\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0627\u0644\u0622\u062e\u0631\u064a\u0646 (\u0645\u062b\u0644 \u0641\u0631\u064a\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642) \u0623\u0645\u0631 \u062d\u064a\u0648\u064a \u0644\u0636\u0645\u0627\u0646 \u0623\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u064a\u0644\u0628\u064a \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0633\u0648\u0642.<\/p>\n<blockquote>\n<p><strong>\u0646\u0635\u064a\u062d\u0629 \u062e\u0628\u064a\u0631:<\/strong> &#8220;\u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0645\u062b\u0627\u0644\u064a \u0644\u0627 \u0648\u062c\u0648\u062f \u0644\u0647. \u0627\u0644\u0633\u0639\u064a 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\u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u0645\u062b\u0627\u0644\u064a \u0645\u0646 \u0627\u0644\u0645\u062d\u0627\u0648\u0644\u0629 \u0627\u0644\u0623\u0648\u0644\u0649.&#8221;<\/p>\n<\/blockquote>\n<h2>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062e\u0627\u0645\u0633\u0629: \u0627\u0644\u0625\u0637\u0644\u0627\u0642\u060c \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u060c \u0648\u0627\u0644\u0646\u0645\u0648<\/h2>\n<p>\u0628\u0646\u0627\u0621 \u0645\u0646\u062a\u062c \u0631\u0627\u0626\u0639 \u0647\u0648 \u0646\u0635\u0641 \u0627\u0644\u0645\u0639\u0631\u0643\u0629 \u0641\u0642\u0637. \u0627\u0644\u0646\u0635\u0641 \u0627\u0644\u0622\u062e\u0631 \u0647\u0648 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u064a\u0639\u0631\u0641\u0648\u0646 \u0628\u0648\u062c\u0648\u062f\u0647 \u0648\u064a\u062a\u062d\u0645\u0633\u0648\u0646 \u0644\u062a\u062c\u0631\u0628\u062a\u0647. \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u062a\u062f\u0648\u0631 \u062d\u0648\u0644 \u0625\u064a\u0635\u0627\u0644 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062a\u064a \u062e\u0644\u0642\u062a\u0647\u0627 \u0625\u0644\u0649 \u0627\u0644\u0633\u0648\u0642\u060c \u0628\u0646\u0627\u0621 \u0642\u0627\u0639\u062f\u0629 \u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0648\u0636\u0639 \u0627\u0644\u0623\u0633\u0633 \u0644\u0644\u0646\u0645\u0648 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645. \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0644\u064a\u0633 \u062e\u0637 \u0627\u0644\u0646\u0647\u0627\u064a\u0629\u060c \u0628\u0644 \u0647\u0648 \u0628\u062f\u0627\u064a\u0629 \u0633\u0628\u0627\u0642 \u062c\u062f\u064a\u062f.<\/p>\n<h3>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 (Go-to-Market Strategy): \u0643\u064a\u0641 \u0633\u062a\u0635\u0644 \u0625\u0644\u0649 \u0639\u0645\u0644\u0627\u0626\u0643 \u0627\u0644\u0623\u0648\u0627\u0626\u0644\u061f<\/h3>\n<p>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0630\u0647\u0627\u0628 \u0625\u0644\u0649 \u0627\u0644\u0633\u0648\u0642 \u0647\u064a \u062e\u0637\u0629 \u0639\u0645\u0644 \u0645\u0641\u0635\u0644\u0629 \u062a\u062d\u062f\u062f \u0643\u064a\u0641 \u0633\u062a\u0635\u0644 \u0634\u0631\u0643\u062a\u0643 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u064a\u0646 \u0648\u062a\u062d\u0642\u0642 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629. \u0625\u0646\u0647\u0627 \u062a\u062c\u064a\u0628 \u0639\u0644\u0649 \u0627\u0644\u0633\u0624\u0627\u0644: &#8220;\u0643\u064a\u0641 \u0633\u0646\u0637\u0644\u0642 \u0647\u0630\u0627 \u0627\u0644\u0645\u0646\u062a\u062c \u0628\u0646\u062c\u0627\u062d\u061f&#8221;. \u064a\u062c\u0628 \u0623\u0646 \u062a\u062d\u062f\u062f \u0647\u0630\u0647 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629:<\/p>\n<ul>\n<li><strong>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0648\u0627\u0642\u0639 (Positioning):<\/strong> \u0643\u064a\u0641 \u062a\u0631\u064a\u062f \u0623\u0646 \u064a\u0631\u0649 \u0627\u0644\u0633\u0648\u0642 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0645\u0646\u062a\u062c\u0643 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646\u061f<\/li>\n<li><strong>\u0627\u0644\u062a\u0633\u0639\u064a\u0631 (Pricing):<\/strong> \u0645\u0627 \u0647\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0627\u0644\u062a\u064a \u0633\u062a\u062a\u0628\u0639\u0647\u0627 (\u0645\u062b\u0644\u0627\u064b: \u062a\u0633\u0639\u064a\u0631 \u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u0642\u064a\u0645\u0629\u060c \u062a\u0633\u0639\u064a\u0631 \u0627\u062e\u062a\u0631\u0627\u0642 \u0627\u0644\u0633\u0648\u0642\u060c \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0627\u0634\u062a\u0631\u0627\u0643)\u061f<\/li>\n<li><strong>\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u0648\u0632\u064a\u0639:<\/strong> \u0643\u064a\u0641 \u0633\u064a\u0635\u0644 \u0627\u0644\u0645\u0646\u062a\u062c \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u064a\u0644 (\u0645\u062b\u0644\u0627\u064b: \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0645\u0628\u0627\u0634\u0631\u0629\u060c \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0645\u0648\u0632\u0639\u064a\u0646\u060c \u0639\u0628\u0631 \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a)\u061f<\/li>\n<li><strong>\u062e\u0637\u0629 \u0627\u0644\u0625\u0637\u0644\u0627\u0642:<\/strong> \u0647\u0644 \u0633\u064a\u0643\u0648\u0646 \u0625\u0637\u0644\u0627\u0642\u0627\u064b \u0643\u0628\u064a\u0631\u0627\u064b (Big Bang) \u0623\u0645 \u0625\u0637\u0644\u0627\u0642\u0627\u064b \u062a\u062f\u0631\u064a\u062c\u064a\u0627\u064b (Soft Launch)\u061f \u0647\u0644 \u0633\u062a\u0628\u062f\u0623 \u0628\u0646\u0633\u062e\u0629 \u062a\u062c\u0631\u064a\u0628\u064a\u0629 (Beta) \u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062d\u062f\u0648\u062f\u0629 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u061f<\/li>\n<\/ul>\n<h3>\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0648\u0628\u0646\u0627\u0621 \u0627\u0644\u062d\u0636\u0648\u0631: \u0635\u0648\u062a \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/h3>\n<p>\u0641\u064a \u0627\u0644\u0645\u0634\u0647\u062f \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u062d\u0627\u0644\u064a\u060c \u064a\u0639\u062f \u0628\u0646\u0627\u0621 \u062d\u0636\u0648\u0631 \u0642\u0648\u064a \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0623\u0645\u0631\u0627\u064b \u0644\u0627 \u0645\u0641\u0631 \u0645\u0646\u0647. \u0647\u0630\u0627 \u064a\u062a\u062c\u0627\u0648\u0632 \u0645\u062c\u0631\u062f \u0625\u0646\u0634\u0627\u0621 \u0645\u0648\u0642\u0639 \u0648\u064a\u0628. \u0625\u0646\u0647 \u064a\u062a\u0639\u0644\u0642 \u0628\u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0629 \u0645\u0639 \u062c\u0645\u0647\u0648\u0631\u0643 \u062d\u064a\u062b\u0645\u0627 \u0643\u0627\u0646\u0648\u0627. \u062a\u0634\u0645\u0644 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a:<\/p>\n<ul>\n<li><strong>\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 (Content Marketing):<\/strong> \u0625\u0646\u0634\u0627\u0621 \u0648\u0645\u0634\u0627\u0631\u0643\u0629 \u0645\u062d\u062a\u0648\u0649 \u0642\u064a\u0645 (\u0645\u0642\u0627\u0644\u0627\u062a\u060c \u0641\u064a\u062f\u064a\u0648\u0647\u0627\u062a\u060c \u0628\u0648\u062f\u0643\u0627\u0633\u062a) \u064a\u062c\u0630\u0628 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0648\u064a\u0628\u0646\u064a \u0627\u0644\u062b\u0642\u0629. \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 <a href=\"https:\/\/jobsdz.com\/ar\/blog\/\">\u0645\u062f\u0648\u0646\u0629 jobsdz<\/a> \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0623\u0645\u062b\u0644\u0629 \u0645\u0644\u0647\u0645\u0629.<\/li>\n<li><strong>\u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEO):<\/strong> \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u064a\u0645\u0643\u0646\u0647\u0645 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u064a\u0643 \u0628\u0633\u0647\u0648\u0644\u0629 \u0639\u0646\u062f \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u062d\u0644\u0648\u0644 \u0644\u0645\u0634\u0627\u0643\u0644\u0647\u0645 \u0639\u0644\u0649 Google \u0648\u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0623\u062e\u0631\u0649.<\/li>\n<li><strong>\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a:<\/strong> \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u062c\u0645\u0647\u0648\u0631\u0643 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646\u0647\u0627 \u0644\u0628\u0646\u0627\u0621 \u0645\u062c\u062a\u0645\u0639 \u062d\u0648\u0644 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/li>\n<li><strong>\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a:<\/strong> \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0631\u0639\u0627\u064a\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646.<\/li>\n<li><strong>\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629 (Paid Ads):<\/strong> \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0646\u0635\u0627\u062a \u0645\u062b\u0644 Google Ads \u0623\u0648 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u062c\u0645\u0647\u0648\u0631 \u0623\u0648\u0633\u0639 \u0628\u0633\u0631\u0639\u0629.<\/li>\n<\/ul>\n<p>\u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0641\u0647\u0645 \u0623\u0646 \u0631\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u062a\u062a\u0637\u0648\u0631 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u060c \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0648\u0641\u0631 \u0644\u0643 \u0627\u0644\u0627\u0637\u0644\u0627\u0639 \u0639\u0644\u0649 <a href=\"https:\/\/jobsdz.com\/?p=26675\">\u0623\u0641\u0636\u0644 \u0646\u0635\u0627\u0626\u062d \u0631\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062d\u062f\u064a\u062b\u0629: \u062e\u0637\u0648\u0627\u062a \u0639\u0645\u0644\u064a\u0629 \u0644\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u062f\u0627\u0626\u0645<\/a> \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629.<\/p>\n<h3>\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631: \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs)<\/h3>\n<p>\u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u0633\u064a\u0646 \u0645\u0627 \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u0642\u064a\u0627\u0633\u0647. \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u062a\u062d\u062f\u064a\u062f \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (Key Performance Indicators) \u0627\u0644\u062a\u064a \u0633\u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u062a\u062a\u0628\u0639 \u0635\u062d\u0629 \u0645\u0634\u0631\u0648\u0639\u0643 \u0648\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u062a\u062e\u062a\u0644\u0641 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0628\u0627\u062e\u062a\u0644\u0627\u0641 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0639\u0645\u0644\u060c \u0648\u0644\u0643\u0646\u0647\u0627 \u0642\u062f \u062a\u0634\u0645\u0644:<\/p>\n<ul>\n<li><strong>\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/strong> \u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u064a\u0644 (CAC)\u060c \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062f\u0627\u0626\u0645\u0629 \u0644\u0644\u0639\u0645\u064a\u0644 (LTV)\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644.<\/li>\n<li><strong>\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c:<\/strong> \u0639\u062f\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0627\u0644\u0646\u0634\u0637\u064a\u0646 \u064a\u0648\u0645\u064a\u0627\u064b\/\u0634\u0647\u0631\u064a\u0627\u064b (DAU\/MAU)\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062e\u0644\u064a \u0639\u0646 \u0627\u0644\u0645\u0646\u062a\u062c (Churn Rate).<\/li>\n<li><strong>\u0645\u0624\u0634\u0631\u0627\u062a \u0645\u0627\u0644\u064a\u0629:<\/strong> \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0634\u0647\u0631\u064a\u0629 \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u0629 (MRR)\u060c \u0647\u0627\u0645\u0634 \u0627\u0644\u0631\u0628\u062d \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a\u060c \u0627\u0644\u062a\u062f\u0641\u0642 \u0627\u0644\u0646\u0642\u062f\u064a.<\/li>\n<\/ul>\n<p>\u0642\u0645 \u0628\u0645\u0631\u0627\u062c\u0639\u0629 \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0628\u0627\u0646\u062a\u0638\u0627\u0645 \u0648\u0627\u0633\u062a\u062e\u062f\u0645\u0647\u0627 \u0644\u062a\u062d\u062f\u064a\u062f \u0645\u0627 \u064a\u0646\u062c\u062d \u0648\u0645\u0627 \u0644\u0627 \u064a\u0646\u062c\u062d\u060c \u0648\u0642\u0645 \u0628\u062a\u0639\u062f\u064a\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u0643 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0630\u0644\u0643. \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u064a\u0623\u062a\u064a \u0645\u0646 \u062f\u0648\u0631\u0629 \u0645\u0633\u062a\u0645\u0631\u0629 \u0645\u0646 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0648\u0627\u0644\u062a\u0639\u0644\u0645 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646.<\/p>\n<blockquote>\n<p><strong>\u0646\u0635\u064a\u062d\u0629 \u062e\u0628\u064a\u0631:<\/strong> &#8220;\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0644\u0627 \u064a\u0642\u062a\u0635\u0631 \u0641\u0642\u0637 \u0639\u0644\u0649 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f\u060c \u0628\u0644 \u064a\u062a\u0639\u0644\u0642 \u0623\u064a\u0636\u0627\u064b \u0628\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646. \u0648\u0641\u0642\u064b\u0627 \u0644\u0640 <a href=\"https:\/\/hbr.org\/2014\/10\/the-value-of-keeping-the-right-customers\" target=\"_blank\" rel=\"noopener noreferrer\">Harvard Business Review<\/a>\u060c \u0641\u0625\u0646 \u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u062a\u0643\u0644\u0641\u0629 \u0645\u0646 5 \u0625\u0644\u0649 25 \u0645\u0631\u0629 \u0645\u0646 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0639\u0645\u064a\u0644 \u062d\u0627\u0644\u064a. \u0627\u0633\u062a\u062b\u0645\u0631 \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0645\u062a\u0627\u0632\u0629 \u0648\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0648\u0644\u0627\u0621\u060c \u0644\u0623\u0646 \u0639\u0645\u0644\u0627\u0626\u0643 \u0627\u0644\u0633\u0639\u062f\u0627\u0621 \u0647\u0645 \u0623\u0641\u0636\u0644 \u0645\u0633\u0648\u0642\u064a\u0643.&#8221;<\/p>\n<\/blockquote>\n<h2>\u062e\u0637\u0648\u0627\u062a \u0639\u0645\u0644\u064a\u0629 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0628\u062f\u0621 \u0628\u0647\u0627 \u0627\u0644\u064a\u0648\u0645<\/h2>\n<p>\u0642\u062f \u062a\u0628\u062f\u0648 \u0627\u0644\u0631\u062d\u0644\u0629 \u0645\u0646 \u0641\u0643\u0631\u0629 \u0625\u0644\u0649 \u0645\u0634\u0631\u0648\u0639 \u0646\u0627\u062c\u062d \u0637\u0648\u064a\u0644\u0629 \u0648\u0645\u0639\u0642\u062f\u0629\u060c \u0644\u0643\u0646\u0647\u0627 \u062a\u0628\u062f\u0623 \u0628\u062e\u0637\u0648\u0629 \u0648\u0627\u062d\u062f\u0629. \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0634\u0639\u0648\u0631 \u0628\u0627\u0644\u0625\u0631\u0647\u0627\u0642\u060c \u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u0645\u0644\u0645\u0648\u0633\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u062a\u062e\u0627\u0630\u0647\u0627 \u0627\u0644\u0622\u0646 \u0644\u062f\u0641\u0639 \u0641\u0643\u0631\u062a\u0643 \u0625\u0644\u0649 \u0627\u0644\u0623\u0645\u0627\u0645. \u0625\u0644\u064a\u0643 \u0642\u0627\u0626\u0645\u0629 \u0645\u0647\u0627\u0645 \u0639\u0645\u0644\u064a\u0629:<\/p>\n<ol>\n<li><strong>\u0627\u0643\u062a\u0628 \u0641\u0643\u0631\u062a\u0643 \u0641\u064a \u062c\u0645\u0644\u0629 \u0648\u0627\u062d\u062f\u0629 \u0648\u0627\u0636\u062d\u0629:<\/strong> \u0642\u0645 \u0628\u062a\u0642\u0637\u064a\u0631 \u062c\u0648\u0647\u0631 \u0641\u0643\u0631\u062a\u0643 \u0641\u064a \u0639\u0628\u0627\u0631\u0629 \u0628\u0633\u064a\u0637\u0629 \u0648\u0645\u0648\u062c\u0632\u0629. \u0625\u0630\u0627 \u0644\u0645 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0634\u0631\u062d\u0647\u0627 \u0628\u0648\u0636\u0648\u062d\u060c \u0641\u0623\u0646\u062a \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u0641\u0643\u064a\u0631. (\u0645\u062b\u0627\u0644: &#8220;\u062a\u0637\u0628\u064a\u0642 \u062c\u0648\u0627\u0644 \u064a\u0631\u0628\u0637 \u0627\u0644\u0637\u0647\u0627\u0629 \u0627\u0644\u0645\u0646\u0632\u0644\u064a\u064a\u0646 \u0628\u0627\u0644\u062c\u064a\u0631\u0627\u0646 \u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u0639\u0646 \u0648\u062c\u0628\u0627\u062a \u0635\u062d\u064a\u0629 \u0648\u0645\u062d\u0644\u064a\u0629&#8221;).<\/li>\n<li><strong>\u062d\u062f\u062f \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629:<\/strong> \u0627\u0643\u062a\u0628 \u0641\u0642\u0631\u0629 \u062a\u0635\u0641 \u0641\u064a\u0647\u0627 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0644\u0647\u0627 \u0641\u0643\u0631\u062a\u0643\u060c \u0648\u0645\u0646 \u064a\u0639\u0627\u0646\u064a \u0645\u0646\u0647\u0627\u060c \u0648\u0644\u0645\u0627\u0630\u0627 \u0627\u0644\u062d\u0644\u0648\u0644 \u0627\u0644\u062d\u0627\u0644\u064a\u0629 \u063a\u064a\u0631 \u0643\u0627\u0641\u064a\u0629. \u0647\u0630\u0627 \u0633\u064a\u0635\u0628\u062d \u062d\u062c\u0631 \u0627\u0644\u0632\u0627\u0648\u064a\u0629 \u0641\u064a \u0631\u0633\u0627\u0644\u062a\u0643.<\/li>\n<li><strong>\u062a\u062d\u062f\u062b \u0625\u0644\u0649 \u062e\u0645\u0633\u0629 \u0639\u0645\u0644\u0627\u0621 \u0645\u062d\u062a\u0645\u0644\u064a\u0646:<\/strong> \u0627\u0628\u062d\u062b \u0639\u0646 \u062e\u0645\u0633\u0629 \u0623\u0634\u062e\u0627\u0635 \u064a\u0646\u0627\u0633\u0628\u0648\u0646 &#8220;\u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0639\u0645\u064a\u0644&#8221; \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629. \u0623\u062c\u0631\u0650 \u0645\u0639\u0647\u0645 \u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0642\u0635\u064a\u0631\u0629 (\u0644\u0627 \u062a\u0628\u0639 \u0644\u0647\u0645 \u0634\u064a\u0626\u0627\u064b!). \u0631\u0643\u0632 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0645\u0634\u0627\u0643\u0644\u0647\u0645 \u0648\u062a\u062c\u0627\u0631\u0628\u0647\u0645. \u0647\u0644 \u0645\u0627 \u0627\u0641\u062a\u0631\u0636\u062a\u0647 \u0639\u0646\u0647\u0645 \u0635\u062d\u064a\u062d\u061f<\/li>\n<li><strong>\u0623\u0646\u0634\u0626 \u0635\u0641\u062d\u0629 \u0647\u0628\u0648\u0637 \u0628\u0633\u064a\u0637\u0629:<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0627\u0629 \u0645\u062b\u0644 Carrd \u0623\u0648 Mailchimp \u0644\u0625\u0646\u0634\u0627\u0621 \u0635\u0641\u062d\u0629 \u0648\u064a\u0628 \u0645\u0646 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u062a\u0635\u0641 \u0641\u0643\u0631\u062a\u0643 \u0648\u0642\u064a\u0645\u062a\u0647\u0627 \u0627\u0644\u0645\u0642\u062a\u0631\u062d\u0629. \u0623\u0636\u0641 \u0646\u0645\u0648\u0630\u062c\u0627\u064b \u0628\u0633\u064a\u0637\u0627\u064b \u0644\u062c\u0645\u0639 \u0639\u0646\u0627\u0648\u064a\u0646 \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0645\u0646 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0645\u0647\u062a\u0645\u064a\u0646. \u0647\u0630\u0627 \u0647\u0648 \u0623\u0648\u0644 MVP \u0644\u0643.<\/li>\n<li><strong>\u0627\u0631\u0633\u0645 \u0646\u0645\u0648\u0630\u062c \u0639\u0645\u0644\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a:<\/strong> \u0627\u0637\u0628\u0639 \u0646\u0645\u0648\u0630\u062c Business Model Canvas \u0623\u0648 \u0627\u0631\u0633\u0645\u0647 \u0639\u0644\u0649 \u0648\u0631\u0642\u0629 \u0643\u0628\u064a\u0631\u0629. \u0627\u0628\u062f\u0623 \u0641\u064a \u0645\u0644\u0621 \u0627\u0644\u0643\u062a\u0644 \u0627\u0644\u062a\u0633\u0639 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a\u0643 \u0627\u0644\u0623\u0648\u0644\u064a\u0629. \u0633\u064a\u0648\u0636\u062d \u0644\u0643 \u0647\u0630\u0627 \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u0641\u0643\u064a\u0631.<\/li>\n<li><strong>\u0627\u0642\u0631\u0623 \u0633\u064a\u0631\u0629 \u0630\u0627\u062a\u064a\u0629 \u0644\u0631\u0627\u0626\u062f \u0623\u0639\u0645\u0627\u0644:<\/strong> \u0627\u0633\u062a\u0644\u0647\u0645 \u0645\u0646 \u0642\u0635\u0635 \u0623\u0648\u0644\u0626\u0643 \u0627\u0644\u0630\u064a\u0646 \u0633\u0627\u0631\u0648\u0627 \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0637\u0631\u064a\u0642 \u0645\u0646 \u0642\u0628\u0644\u0643. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0648\u0641\u0631 \u0644\u0643 \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0633\u064a\u0631 \u0627\u0644\u0630\u0627\u062a\u064a\u0629 \u0644\u0631\u0648\u0627\u062f \u0623\u0639\u0645\u0627\u0644 \u0645\u062b\u0644 \u0633\u062a\u064a\u0641 \u062c\u0648\u0628\u0632 \u0623\u0648 \u0625\u064a\u0644\u0648\u0646 \u0645\u0627\u0633\u0643 \u062f\u0631\u0648\u0633\u0627\u064b \u0642\u064a\u0645\u0629 \u062d\u0648\u0644 \u0627\u0644\u0645\u062b\u0627\u0628\u0631\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629.<\/li>\n<li><strong>\u0642\u0645 \u0628\u062a\u062d\u0645\u064a\u0644 \u0633\u064a\u0631\u062a\u0643 \u0627\u0644\u0630\u0627\u062a\u064a\u0629 \u0627\u0644\u0645\u062d\u062f\u062b\u0629:<\/strong> \u062d\u062a\u0649 \u0644\u0648 \u0643\u0646\u062a \u062a\u0628\u0646\u064a \u0645\u0634\u0631\u0648\u0639\u0643 \u0627\u0644\u062e\u0627\u0635\u060c \u0641\u0625\u0646 \u0648\u062c\u0648\u062f \u0633\u064a\u0631\u0629 \u0630\u0627\u062a\u064a\u0629 \u0642\u0648\u064a\u0629 \u0623\u0645\u0631 \u0645\u0647\u0645. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0645\u0641\u064a\u062f\u0629 \u0639\u0646\u062f \u0627\u0644\u062a\u0642\u062f\u0645 \u0628\u0637\u0644\u0628 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0646\u062d\u060c \u0623\u0648 \u0628\u0631\u0627\u0645\u062c \u0627\u062d\u062a\u0636\u0627\u0646\u060c \u0623\u0648 \u0639\u0646\u062f \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0634\u0631\u0643\u0627\u0621. \u064a\u0645\u0643\u0646\u0643 <a href=\"https:\/\/jobsdz.com\/ar\/submit-resume\">\u062a\u0642\u062f\u064a\u0645 \u0633\u064a\u0631\u062a\u0643 \u0627\u0644\u0630\u0627\u062a\u064a\u0629<\/a> \u0639\u0644\u0649 \u0645\u0646\u0635\u0627\u062a \u0645\u062b\u0644 jobsdz \u0644\u062a\u0643\u0648\u0646 \u062c\u0627\u0647\u0632\u0627\u064b \u0644\u0623\u064a \u0641\u0631\u0635\u0629.<\/li>\n<\/ol>\n<h2>\u0623\u062e\u0637\u0627\u0621 \u0634\u0627\u0626\u0639\u0629 \u064a\u062c\u0628 \u062a\u062c\u0646\u0628\u0647\u0627<\/h2>\n<p>\u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u064a\u062c\u0628 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0647 \u0623\u0645\u0631 \u0645\u0647\u0645\u060c \u0648\u0644\u0643\u0646 \u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u064a\u062c\u0628 \u062a\u062c\u0646\u0628\u0647 \u0644\u0627 \u064a\u0642\u0644 \u0623\u0647\u0645\u064a\u0629. \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0631\u0648\u0627\u062f \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0637\u0645\u0648\u062d\u064a\u0646 \u064a\u0642\u0639\u0648\u0646 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0641\u062e\u0627\u062e. \u0643\u0646 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0647\u0630\u0647 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0634\u0627\u0626\u0639\u0629 \u0644\u062a\u0632\u064a\u062f \u0645\u0646 \u0641\u0631\u0635 \u0646\u062c\u0627\u062d\u0643:<\/p>\n<ul>\n<li><strong>\u0627\u0644\u0648\u0642\u0648\u0639 \u0641\u064a \u062d\u0628 \u0627\u0644\u0641\u0643\u0631\u0629\u060c \u0648\u0644\u064a\u0633 \u0627\u0644\u0645\u0634\u0643\u0644\u0629:<\/strong> \u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u062a\u062d\u0645\u0633\u0627\u064b \u062c\u062f\u0627\u064b \u0644\u062d\u0644\u0643 \u0644\u062f\u0631\u062c\u0629 \u0623\u0646\u0643 \u062a\u062a\u062c\u0627\u0647\u0644 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0646\u0627\u0633 \u064a\u0631\u064a\u062f\u0648\u0646\u0647 \u062d\u0642\u0627\u064b. \u0631\u0643\u0632 \u062f\u0627\u0626\u0645\u0627\u064b \u0639\u0644\u0649 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0627\u0648\u0644 \u062d\u0644\u0647\u0627 \u0648\u0643\u0646 \u0645\u0646\u0641\u062a\u062d\u0627\u064b \u0644\u062a\u063a\u064a\u064a\u0631 \u0627\u0644\u062d\u0644 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0633\u0648\u0642.<\/li>\n<li><strong>\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u062a\u063a\u0630\u064a\u0629 \u0627\u0644\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0633\u0644\u0628\u064a\u0629:<\/strong> \u0645\u0646 \u0627\u0644\u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u0645\u0627\u0639 \u0625\u0644\u0649 \u0627\u0644\u0645\u062f\u064a\u062d\u060c \u0648\u0644\u0643\u0646 \u0627\u0644\u0646\u0642\u062f \u0627\u0644\u0628\u0646\u0627\u0621 \u0647\u0648 \u0627\u0644\u0645\u0643\u0627\u0646 \u0627\u0644\u0630\u064a \u064a\u0643\u0645\u0646 \u0641\u064a\u0647 \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u062d\u0642\u064a\u0642\u064a. \u0644\u0627 \u062a\u062e\u0641 \u0645\u0646 \u0633\u0645\u0627\u0639 \u0623\u0646 \u0641\u0643\u0631\u062a\u0643 \u0628\u0647\u0627 \u0639\u064a\u0648\u0628.<\/li>\n<li><strong>\u0645\u062d\u0627\u0648\u0644\u0629 \u0628\u0646\u0627\u0621 \u0643\u0644 \u0634\u064a\u0621 \u062f\u0641\u0639\u0629 \u0648\u0627\u062d\u062f\u0629:<\/strong> \u0645\u0642\u0627\u0648\u0645\u0629 \u0625\u063a\u0631\u0627\u0621 \u0625\u0636\u0627\u0641\u0629 &#8220;\u0645\u064a\u0632\u0629 \u0648\u0627\u062d\u062f\u0629 \u0623\u062e\u0631\u0649 \u0641\u0642\u0637&#8221; \u0642\u0628\u0644 \u0627\u0644\u0625\u0637\u0644\u0627\u0642. \u0627\u0628\u062f\u0623 \u0635\u063a\u064a\u0631\u0627\u064b \u0645\u0639 MVP\u060c \u0648\u0623\u0637\u0644\u0642\u060c \u0648\u062a\u0639\u0644\u0645. \u0627\u0644\u062a\u0643\u0631\u0627\u0631 \u0623\u0633\u0631\u0639 \u0648\u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0645\u0646 \u0627\u0644\u0633\u0639\u064a \u0625\u0644\u0649 \u0627\u0644\u0643\u0645\u0627\u0644.<\/li>\n<li><strong>\u0625\u0647\u0645\u0627\u0644 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0627\u0644\u064a\u0629:<\/strong> \u0646\u0642\u0635 \u0627\u0644\u0633\u064a\u0648\u0644\u0629 \u0627\u0644\u0646\u0642\u062f\u064a\u0629 \u0647\u0648 \u0623\u062d\u062f \u0623\u0643\u0628\u0631 \u0623\u0633\u0628\u0627\u0628 \u0641\u0634\u0644 \u0627\u0644\u0623\u0639\u0645\u0627\u0644. \u062a\u062a\u0628\u0639 \u0646\u0641\u0642\u0627\u062a\u0643 \u0628\u0639\u0646\u0627\u064a\u0629\u060c \u0648\u0643\u0646 \u0648\u0627\u0642\u0639\u064a\u0627\u064b \u0641\u064a \u062a\u0648\u0642\u0639\u0627\u062a\u0643\u060c \u0648\u0644\u0627 \u062a\u062e\u0644\u0637 \u0628\u064a\u0646 \u0623\u0645\u0648\u0627\u0644\u0643 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0648\u0623\u0645\u0648\u0627\u0644 \u0627\u0644\u0634\u0631\u0643\u0629.<\/li>\n<li><strong>\u0627\u0644\u062e\u0648\u0641 \u0645\u0646 \u0627\u0644\u0641\u0634\u0644:<\/strong> \u0643\u0645\u0627 \u0630\u0643\u0631\u062a <a href=\"https:\/\/www.weforum.org\/agenda\/2015\/08\/why-we-need-to-fail-in-order-to-succeed\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0644\u0644\u0627\u0642\u062a\u0635\u0627\u062f (World Economic Forum)<\/a>\u060c \u0627\u0644\u0641\u0634\u0644 \u062c\u0632\u0621 \u0644\u0627 \u064a\u062a\u062c\u0632\u0623 \u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u0643\u0644 \u062e\u0637\u0623 \u0647\u0648 \u0641\u0631\u0635\u0629 \u0644\u0644\u062a\u0639\u0644\u0645. \u0631\u0648\u0627\u062f \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0623\u0643\u062b\u0631 \u0646\u062c\u0627\u062d\u0627\u064b \u0644\u064a\u0633\u0648\u0627 \u0623\u0648\u0644\u0626\u0643 \u0627\u0644\u0630\u064a\u0646 \u0644\u0627 \u064a\u0641\u0634\u0644\u0648\u0646 \u0623\u0628\u062f\u0627\u064b\u060c \u0628\u0644 \u0623\u0648\u0644\u0626\u0643 \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u0639\u0644\u0645\u0648\u0646 \u0648\u064a\u062a\u0643\u064a\u0641\u0648\u0646 \u0645\u0646 \u0641\u0634\u0644\u0647\u0645 \u0628\u0633\u0631\u0639\u0629.<\/li>\n<li><strong>\u0627\u0644\u0639\u0645\u0644 \u0641\u064a \u0639\u0632\u0644\u0629:<\/strong> \u0644\u0627 \u062a\u062d\u0627\u0648\u0644 \u0623\u0646 \u062a\u0641\u0639\u0644 \u0643\u0644 \u0634\u064a\u0621 \u0628\u0646\u0641\u0633\u0643. \u0627\u0628\u0646\u0650 \u0634\u0628\u0643\u0629 \u0645\u0646 \u0627\u0644\u0645\u0648\u062c\u0647\u064a\u0646 \u0648\u0627\u0644\u0645\u0633\u062a\u0634\u0627\u0631\u064a\u0646 \u0648\u0627\u0644\u0623\u0642\u0631\u0627\u0646. \u0634\u0627\u0631\u0643 \u062a\u062d\u062f\u064a\u0627\u062a\u0643 \u0648\u062a\u0639\u0644\u0645 \u0645\u0646 \u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0622\u062e\u0631\u064a\u0646.<\/li>\n<\/ul>\n<h2>\u0627\u0644\u062e\u0627\u062a\u0645\u0629: \u0645\u0646 \u0627\u0644\u062d\u0644\u0645 \u0625\u0644\u0649 \u0627\u0644\u0648\u0627\u0642\u0639<\/h2>\n<p>\u0625\u0646 \u062a\u062d\u0648\u064a\u0644 \u0641\u0643\u0631\u0629 \u0625\u0644\u0649 \u0645\u0634\u0631\u0648\u0639 \u0646\u0627\u062c\u062d \u0644\u064a\u0633 \u062d\u062f\u062b\u0627\u064b\u060c \u0628\u0644 \u0647\u0648 \u0639\u0645\u0644\u064a\u0629 \u0645\u0633\u062a\u0645\u0631\u0629 \u0645\u0646 \u0627\u0644\u062a\u0639\u0644\u0645 \u0648\u0627\u0644\u062a\u0643\u064a\u0641 \u0648\u0627\u0644\u0645\u062b\u0627\u0628\u0631\u0629. \u0625\u0646\u0647 \u0645\u0627\u0631\u0627\u062b\u0648\u0646 \u0648\u0644\u064a\u0633 \u0633\u0628\u0627\u0642\u0627\u064b \u0642\u0635\u064a\u0631\u0627\u064b. \u0643\u0644 \u0645\u0631\u062d\u0644\u0629\u060c \u0645\u0646 \u0628\u0644\u0648\u0631\u0629 \u0627\u0644\u0641\u0643\u0631\u0629 \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0625\u0644\u0649 \u0642\u064a\u0627\u0633 \u0646\u0645\u0648 \u0645\u0634\u0631\u0648\u0639\u0643\u060c \u062a\u0645\u062b\u0644 \u062a\u062d\u062f\u064a\u0627\u062a \u0648\u0641\u0631\u0635\u0627\u064b \u0641\u0631\u064a\u062f\u0629. \u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0647\u0648 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0631\u062d\u0644\u0629 \u0628\u0639\u0642\u0644\u064a\u0629 \u0645\u0646\u0647\u062c\u064a\u0629\u060c \u0648\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a\u060c \u0648\u0627\u0644\u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0627\u0644\u062f\u0627\u0626\u0645 \u0644\u062a\u063a\u064a\u064a\u0631 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succeed&#8221;<\/li>\n<\/ul>\n<p><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0641\u064a \u0627\u0644\u0645\u0634\u0647\u062f \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u062d\u0627\u0644\u064a \u0627\u0644\u0630\u064a \u064a\u062a\u0633\u0645 \u0628\u0627\u0644\u0633\u0631\u0639\u0629 \u0648\u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0627\u0644\u0634\u062f\u064a\u062f\u0629\u060c \u064a\u0645\u062a\u0644\u0643 \u0627\u0644\u0645\u0644\u0627\u064a\u064a\u0646 \u062d\u0648\u0644 \u0627\u0644\u0639\u0627\u0644\u0645 \u0623\u0641\u0643\u0627\u0631\u0627\u064b \u0644\u0627\u0645\u0639\u0629 \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u062a\u062d\u0648\u0644 \u0625\u0644\u0649 \u0645\u0634\u0627\u0631\u064a\u0639 \u062a\u063a\u064a\u0631 \u0642\u0648\u0627\u0639\u062f \u0627\u0644\u0644\u0639\u0628\u0629. \u0644\u0643\u0646 \u0627\u0644\u062d\u0642\u064a\u0642\u0629 \u0627\u0644\u0635\u0627\u062f\u0645\u0629 \u0647\u064a \u0623\u0646 \u0642\u0644\u0629 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